Tag: Advertising

All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.

Media Ad Sales Summit Candid Conversation Series

A spin-off of its annual Matrix Media Ad Sales Summit which brings together media industry executives to discuss and advance how media advertising is...

Stingray Radio offers free advertising as ‘economic stimulus’

Stingray has announced what it's dubbing an "economic stimulus plan" offering local businesses the opportunity to apply for "grants" in the form of free...

TPX signs O’Reilly venture ‘Apostrophe Podcast Company’

The Podcast Exchange (TPX) has signed an exclusive marketing and sales agreement with the Apostrophe Podcast Company, the new podcast production venture co-founded by...

Broadcast Tech News – Bell Media brings Veritone ad intelligence to...

Bell Media and Veritone have entered into a multi-year agreement to bring Veritone’s content and ad intelligence solutions, Veritone Essentials and Veritone Attribute, to...

Online & Digital Media News – Liquid Media Group acquires Reelhouse...

Liquid Media Group, the Vancouver-based entertainment company spanning film, TV, gaming and VFX that's helmed by actor and producer Joshua Jackson, has announced that...

Broadcast Tech News – Quebecor launches new programmatic and audience solutions

Quebecor has launched the Quebecor ID product family, a line of media placement, programmatic and audience solutions appealing to the advertiser looking for precise,...

Online & Digital Media News – TikTok emerges as a top...

TikTok is now one of the top mobile ad networks for advertising ROI, according to Singular’s 2020 ROI Index. The marketing data and analytics...

TikTok emerging as a leader for advertising ROI, says Singular

TikTok is now one of the top mobile ad networks for advertising ROI, according to Singular's 2020 ROI Index. The marketing data and analytics company...

Subscriber fees outstripped ad revenue 5:1 in 2018: report

Internet advertising continued to soar in 2018 to an estimated $7.7 billion—up from $6.8 billion over the previous year, however subscriber fees outstripped ad...

Harvard Broadcasting parent Hill Group acquires Regina’s Carbon Marketing

The Hill Group of Companies, the parent company of Harvard Broadcasting, has acquired Regina-based agency Carbon Marketing to form Harvard Media. Harvard Media will provide...