Tag: Advertising

All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.

Canadian podcast listeners are an on-demand audience: CPL study

Canadian podcast listeners largely consume media on-demand, according to the initial findings of the 2019 Canadian Podcast Listener (CPL) study. The third annual CPL study...

Broadcast Dialogue – The Podcast: AUDIO360 and the future of radio...

Bell Media and Stingray have partnered to launch AUDIO360, a new multi-platform audio sales solution that allows media buyers to follow a listener through...

Bell Media and Stingray partner to launch new audio ad solution...

Bell Media and Stingray publicly unveiled AUDIO360 Thursday night, an advanced, multi-platform audio sales solution that allows media buyers to target specific consumer groups...

TPX adds Stitcher advertising arm Midroll to sales partnership roster

Canadian podcasting marketing, content and monetization company, TPX (The Podcast Exchange), has struck a new sales partnership with Stitcher’s advertising arm, Midroll Media. Toronto-based...

Broadcast Dialogue – The Podcast: Bryan Press, NABS Canada

Since 1983, NABS Canada, the National Advertising Benevolent Society, has quietly been working behind the scenes as a support system for media, marketing and...

Facebook to launch Ad Library transparency tool in Canada ahead of...

Facebook has announced it's set to launch its ad transparency tool Ad Library in Canada ahead of the federal election. As part of compliance requirements...

Rogers Media second broadcaster to ban Faith Goldy election ads

Rogers Media is the second broadcast outlet to reject election ads from Toronto mayoral candidate Faith Goldy. The former Rebel Media contributor posted a screenshot...

Faith Goldy sues Bell Media over refusal to run election ads

Toronto mayoral candidate and former Rebel Media contributor Faith Goldy has hired constitutional law and civil rights lawyer Clayton Ruby to represent her in...

Astral strikes new partnership with Montreal’s Campsite

Bell Media’s out-of-home advertising division, Astral, has struck a new partnership with Campsite, a Montréal based leader in programmatic out-of-home campaigns. The agreement is...

Facebook, Instagram to start charging sales tax in Canada

Facebook will start charging sales tax on ads purchased through its physical offices in Canada, becoming the first technology giant to do so. The move...
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