All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.
Tag: Advertising
TPX acquired by Native Touch
Toronto-headquartered podcast advertising network, The Podcast Exchange (TPX), has been acquired by mobile advertising provider, Native Touch.
Founded in 2017 by Jean-Marie Heimrath (who retired as founding CEO...
Media Pulse secures Canadian rights to 3Rock Global’s 3D, AR ad...
Media Pulse, the Blue Ant Media-owned connected TV (CTV) marketplace, has announced it's secured the exclusive Canadian rights to 3Rock Global’s 3D and Augmented...
LISTEN: Canadian Association of Broadcasters (CAB) President Kevin Desjardins
While there was little in the recent federal budget for commercial radio and television broadcasters, Canadian Association of Broadcasters (CAB) President Kevin Desjardins believes...
Bell Media and Environics launch TV campaign measurement solution
Bell Media has partnered with Environics Analytics (EA) to launch a new Outcomes Measurement solution for TV campaigns.
Combining Bell’s first-party data - fed by...
Stingray launches Radio DashSync in-car adtech
Stingray has launched Radio DashSync, a new adtech offering set to roll out across all 97 Stingray Radio stations over the next month that...
CMMB report highlights value of Canadian media and ad sector
A consortium of Canadian media organizations has released a new report it says is a call to action, recognizing the economic value of the...
