Tag: Advertising

All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.

Webinar: Canada’s Top Rated Ads of 2020

Join us Feb 24 as we explore which ads resonated most with Canadians in 2020 as tested by System1 Group. Chief Marketing Officer, Jon Evans,...

Online & Digital Media News – Albertans lead the country in...

Media Technology Monitor (MTM) has released a series of reports on media and technology use in specific Canadian markets that reveal Albertans lead the...

Corus radio profits dip 54% in fiscal 2020, while demand for...

Corus Entertainment's Q4 and 2020 year end results reveal that Corus Radio segment revenues dipped 43% in the fourth quarter and 28% for the...

CBC/Radio-Canada puts branded content initiative on hold

CBC/Radio-Canada has confirmed it's putting its expanded branded content initiative on hold pending further review. CBC/Radio-Canada Media Solutions, the public broadcaster's multi-platform sales and advertising...

Audioboom expands sales in Canada through partnership with Rogers Sports &...

Audioboom has announced its expanding its presence in Canada through a strategic sales partnership with Rogers Sports & Media. Rogers Sports & Media will represent...

Media Ad Sales Summit Candid Conversation Series

A spin-off of its annual Matrix Media Ad Sales Summit which brings together media industry executives to discuss and advance how media advertising is...

CBC/Radio-Canada Media Solutions launches dedicated branded content service

CBC & Radio-Canada Media Solutions has launched a new offering dedicated to creating branded content, including promotional podcasts, under the name CBC/Radio-Canada Tandem. The public...

Rethinking Media: How unpacking social systems can help your sales process

This pandemic has led to what political writer and film director Julio Vincent Gambuto termed “the great pause.” Massive, global health, economic, social and...

Stingray Radio offers free advertising as ‘economic stimulus’

Stingray has announced what it's dubbing an "economic stimulus plan" offering local businesses the opportunity to apply for "grants" in the form of free...

TPX signs O’Reilly venture ‘Apostrophe Podcast Company’

The Podcast Exchange (TPX) has signed an exclusive marketing and sales agreement with the Apostrophe Podcast Company, the new podcast production venture co-founded by...

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