Tag: Advertising

All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.

CBC/Radio-Canada Media Solutions launches dedicated branded content service

CBC & Radio-Canada Media Solutions has launched a new offering dedicated to creating branded content, including promotional podcasts, under the name CBC/Radio-Canada Tandem. The public...

Rethinking Media: How unpacking social systems can help your sales process

This pandemic has led to what political writer and film director Julio Vincent Gambuto termed “the great pause.” Massive, global health, economic, social and...

Media Ad Sales Summit Candid Conversation Series

A spin-off of its annual Matrix Media Ad Sales Summit which brings together media industry executives to discuss and advance how media advertising is...

Stingray Radio offers free advertising as ‘economic stimulus’

Stingray has announced what it's dubbing an "economic stimulus plan" offering local businesses the opportunity to apply for "grants" in the form of free...

TPX signs O’Reilly venture ‘Apostrophe Podcast Company’

The Podcast Exchange (TPX) has signed an exclusive marketing and sales agreement with the Apostrophe Podcast Company, the new podcast production venture co-founded by...

Broadcast Tech News – Bell Media brings Veritone ad intelligence to...

Bell Media and Veritone have entered into a multi-year agreement to bring Veritone’s content and ad intelligence solutions, Veritone Essentials and Veritone Attribute, to...

Online & Digital Media News – Liquid Media Group acquires Reelhouse...

Liquid Media Group, the Vancouver-based entertainment company spanning film, TV, gaming and VFX that's helmed by actor and producer Joshua Jackson, has announced that...

Broadcast Tech News – Quebecor launches new programmatic and audience solutions

Quebecor has launched the Quebecor ID product family, a line of media placement, programmatic and audience solutions appealing to the advertiser looking for precise,...

Online & Digital Media News – TikTok emerges as a top...

TikTok is now one of the top mobile ad networks for advertising ROI, according to Singular’s 2020 ROI Index. The marketing data and analytics...

TikTok emerging as a leader for advertising ROI, says Singular

TikTok is now one of the top mobile ad networks for advertising ROI, according to Singular's 2020 ROI Index. The marketing data and analytics company...

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