Tag: Audience

All things Audience from Broadcast Dialogue, Canada’s broadcast industry publication of record.

Broadcast Tech & Engineering News – Bell Media offers virtual in-content...

Bell Media is now offering virtual in-content advertising opportunities using tech that places product and signage into series during post-production. Tylenol and TD are...

Beijing most-streamed Olympic Games, says CBC

Despite controversy around the Olympic Winter Games in Beijing, CBC says seven in 10 Canadians tuned into the games. With more than 1,200 hours of...

Bell Media says 16.9M Canadians watched at least part of Super...

While Super Bowl LVI drew a record audience in the U.S., Canadian audiences were down from last year, even with almost half of all...

A Measure of the Future

David Bray is President of Bray & Partners Communications. Feel free to forward questions and inquiries: Phone:  (416)431-5792  E-mail: davidbray@brayandpartners.com  Web sites: brayandpartners.com, davidbray.ca   It’s time for...

radioCount selected to measure 20 Canadian radio diary markets

radioCount, a sister company to broadcast software provider microtherapy inc., has been selected to provide radio audience measurement for some of the Canadian radio...

CBC/Radio-Canada says half of all Canadians have watched its Olympic TV...

CBC/Radio-Canada has released Numeris data that indicates that since the beginning of the Tokyo Olympic Games, more than half of all Canadians have watched...

Numeris embarks on proof of concept for integrating audio streaming data

Numeris has announced the audio technology partners it will be working with as it embarks on the first phase of its audio strategy integrating member...

Radio still highly engaging its core audience, according to new Edison...

While broadcast radio might not be perceived as the flashiest option for advertisers amidst the rise of social media, podcasts and music streaming, new...

Radio Connects leading search for new small market ratings provider

Radio Connects is leading the search for a new third-party audience measurement provider for so-called "C Market" diary cities like Lethbridge, Prince George, and...

Numeris scrapping TV Diary service

Alongside Numeris' announcement Thursday that it's rolling out its cross-platform Video Audience Measurement (VAM) solution nationally, the broadcast measurement agency revealed in a communique...

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