All things Audience from Broadcast Dialogue, Canada’s broadcast industry publication of record.
Tag: Audience
Canada-U.S. trade war continues to fuel Canadian appetite for news
The Canada-U.S. trade war continues to fuel Canadians' appetite for news, with CBC News reporting another bump in viewership this week.
The public broadcaster says...
Canadian Super Bowl audience falls short of 2024
Bell Media says Sunday night’s Philadelphia Eagles victory over the Kansas City Chiefs in Super Bowl LIX attracted an average audience of 8.5 million viewers...
Threat of U.S.-Canada trade war boosts CBC News ratings
CBC News has released audience insights indicating that the looming U.S.-Canada trade war boosted views on its mobile app to a level not seen...
YouTube surges as podcast platform of choice, according to 2024 Canadian...
Five million new Canadian Adults have become monthly podcast listeners since 2019, according to the 2024 Canadian Podcast Listener survey.
This year's report, from Signal...
Validate: Revitalizing Radio Advertising Measurement & Attribution in the Digital Age
The radio industry is facing a significant challenge in proving its return on investment (ROI) in today's digital age. Advertisers, drawn to the measurable...
TV & Film News – Unions and guilds call on Telefilm...
Telefilm Canada is being urged to stop funding productions that refuse to sign collective agreements or abide by minimum standards by a coalition of...
Paralympic Games draw record audiences to CBC/Radio-Canada
More than 11 million Canadians tuned in to CBC/Radio-Canada’s broadcast coverage of the Paris 2024 Paralympic Games over 12 days.
This year's coverage included three...
Albertans, those 50+ listening to more radio than other demos, says...
In an increasingly crowded entertainment landscape, Albertans and those 50+ are listening to radio more than other demographics, according to newly-released data from Media...
Signal Hill Insights promotes Paul Riismandel to president
Signal Hill Insights has announced that Paul Riismandel will take the helm of the audience research firm as president, effective Sept. 30.
Riismandel, who joined...
Paris 2024 draws more than 27M Canadian viewers
Seven in 10 or more than 27 million Canadians tuned into the Paris 2024 Olympic Games over the past 17 days, according to Numeris...