Tag: Advertising

All things Advertising from Broadcast Dialogue, Canada’s broadcast industry publication of record.

NLogic partners with Kinetiq on Next-gen TV ad intelligence

Advertising and audience data solutions provider NLogic is partnering with Kinetiq, the AI-powered media intelligence platform to provide TV advertising data to power NLogic’s...

BBC Studios enlists TPX as exclusive Canadian podcast ad reseller

BBC Studios has announced a deal with The Podcast Exchange (TPX) that will see TPX serve as the exclusive third-party advertising reseller for BBC...

Bell Media launches live CoTV inventory on TSN

Bell Media has launched live CoTV inventory on TSN, digitizing a portion of the sports network's linear advertising inventory, making it available to advertisers...

Radio & Podcast News – Is radio becoming obsolete to national...

FEATURE: Is radio becoming obsolete to national advertisers? Radio is still a cornerstone of many national media buys in Canada, but let’s be frank -...

Is radio becoming obsolete to national advertisers?

Radio is still a cornerstone of many national media buys in Canada, but let’s be frank - it doesn’t deliver metrics that digital-first marketers...

Bell Media strikes partnership with StackAdapt

Bell Media has announced it's struck a partnership with programmatic ad platform, StackAdapt, that will make its connected TV (CTV), display, video, audio, and...