Tag: Vividata

TV & Film News – One in five English-speaking Canadians has...

Media Technology Monitor (MTM) has released a new report that indicates one in five English-speaking Canadians and one in six Francophones have “cut the...

Vividata finds smart TV, mobile content use continues to grow

Almost half of Canadians are watching content on a smart TV, according to Vividata's newly-released Fall 2022 insights on cross media and consumer behaviour. Among...

Broadcast Tech News – New Maison de Radio-Canada on track for...

CBC/Radio-Canada says the new Maison de Radio-Canada (MRC) is on track for Dec. 31 completion, with relocation to the new Montreal facility to begin...

Vividata launches “game-changing” passive mobile measurement panel in Canada

Not-for-profit consumer insights company Vividata is collaborating with several global leaders in audience measurement to launch a first-of-its-kind in Canada passive, mobile, consumer behaviour...

Latest Vividata survey indicates 1 million Canadian households now own a...

One million, or seven per cent, of Canadian households now own a voice-activated smart speaker such as Amazon Echo or Google Home, according to...

Vividata and Ipsos partnering on new “future-proof” media measurement tool

Vividata and Ipsos have announced that they're partnering to create a "future-proof" methodology to measure the Canadian media and consumer market. “As the media world...

Trust In News survey finds online leading go-to for news

Canada's first-ever Trust in News survey finds that online news is the leading go-to medium for news audiences, while radio scored top points for...

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