Tag: Study

CRTC releases study outlining potential measures to improve Cancon discoverability

The CRTC has released the results of a study on how Canadian audio and audiovisual content, including sports and news, is found, promoted and...

Despite rise of video podcasts, study finds 92 per cent just...

Cumulus Media and Signal Hill Insights have released a study of more than 600 weekly podcast listeners that finds despite the rise of podcast...

Nine in 10 commuters engaging with audio, says new SiriusXM Canada...

SiriusXM Canada has undertaken a new study on how Canadian commuters are engaging with audio as many workers return to the office and settle...

Futuri unveils AI in Media study at NAB Show

An overwhelming majority of TV viewers want clear disclosure when content or hosts themselves are powered by AI, according to Futuri's AI in Media Study,...

Economic stress driving ad-supported streaming growth, says Canadian Roku study

Seventy-five per cent of Canadian internet users are now streaming TV, with the majority watching ad-supported TV, according to Roku's annual Video on Demand...

Relaxing paywall access boosts subscriber counts longterm, says new study

A new study finds temporarily relaxing or suspending paywall access on news sites eventually leads to an increase in subscribers. Published in the journal...