Pandemic PPM ratings boost Toronto’s Q107, among other stations

David Bray is President of Bray & Partners Communications.

Feel free to forward questions and inquiries:

Phone: (416)431-5792 

E-mail: davidbray@brayandpartners.com 

Websites: brayandpartners.com, davidbray.ca

 

In a world badly shaken up by the events of 2020, it’s time to see how the latest PPM radio ratings released today have fallen out. The new PPM release from Numeris completes the 14-week period covering May 25, 2020 to August 30, 2020. Of course, this period includes listening that occurred during the COVID-19 pandemic, sometimes yielding unusual results.

Let’s look at the five PPM markets.

Toronto: Bragging rights at the top of the ratings heap go to CBC Radio One delivering a 15.9 % share for A12+ (down from 17.9 %). Here is a result worth taking note of. Taking the #1 spot with females 25-54 is Q107 (yes, Q107) delivering a 10.9 % share (up from 8.2%). Q107 also holds the #1 spot for males 25-54, posting a 12.1% share (up from 9.7 % in the last 13-week book). CBC Radio One leads the way for M18-34 with a 13.3%, closely followed by Q107 at 13.0%. Oh boy, no that should be oh girl………for F18-34, Q107 leads posting a 17.3%. Congratulations to the Q.

Vancouver: CKNW grabs the #1 spot for A12+ with a 13.5% share of hours tuned (down from 15.8%). Listen to this one. Taking the top spot for F25-54 was ROCK 101, posting a 15.7% share (up from 14.3% last time out). CFOX holds the lead for M25-54 listeners, delivering a 12.5 % share (down from 15.0 %). The FOX is out in front for M18-34 with a 19.5 % share of hrs. tuned (down from 21.6%. These are unusual times, but I’m getting used to it…when it comes to women 18-34, ROCK 101 leads with a 17.4% share followed by CFOX at 14.4%.

Edmonton: CBC Radio One takes #1 with A12+, posting a 9.0% share of hours tuned (down from 10.1 %). NOW! Radio takes also top spot for F25-54, delivering a 13.9% share (down from 16.8 %). Sonic tops the list for M25-54 with a 12.1 % share (up from 10.7%). For M18-34, Sonic leads the way posting a 17.3%. NOW led with F18-34 delivering a 16.1% (up from 15.7%).

Calgary: CBC Radio One leads the way for A12+ with an 8.8% (down from 9.7%) 101.5 Today Radio is popular with women, taking #1 spot for F25-54 delivering a 14.5% share (down from 14.8 %).  For M25-54, X92.9 rules with a 10.5% (down from 12.1%). Today Radio takes top spot for M18-34 delivering a 12.1%. Wild 95.3 steps up and out front for F18-34, posting a 17.0% share.

Montreal: CHMP 98.5FM is #1 for A12+ (Franco) with a 21.8% share (down from 24.7%).  For A12+ (Anglo) CJAD 800 is #1 with a 28.7% (down from 32.6%). 105.7 Rythme is tops with females, taking #1 spot for F25-54 (Franco) delivering a 20.2% share (up from 19.2%). For F25-54 (Anglo) The Beat 92.5 is waaay out in front #1 with a 31.8% share (up from 28.6). For M25-54 (Franco), NRJ 94.3 is on top at 16.8% share (up from 11.6%).  For M25-54 (Anglo), CHOM is #1 at 28.5% (up from 26.7%).

See summary charts below: A brief overview of share figures from the latest PPM 2020 Numeris release courtesy of David Bray…

Toronto

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBC Radio Two

2.3

2.4

3.5

3.5

1.8

2.0

2.6

CBC Radio One

15.9

17.9

9.7

13.8

10.7

11.9

10.3.

AM 640 Toronto

1.4

1.9

.8

1.8

1.0

1.3

.9

Classical 96.3 FM

5.1

5.5

1.4

1.7

1.6

2.1

1.5

102.1 The Edge

2.9

1.6

2.9

1.9

6.8

4.0

5.0

News Talk 1010

5.0

5.9

3.1

5.2

2.6

3.4

2.8

680 News

5.7

5.4

5.1

4.9

5.8

6.5

5.5

93.5 The Move

.7

1.0

1.3

1.7

.9

1.1

1.1

AM 740/96.7 FM 

2.7

2.0

.9

.5

.6

.7

.8

Boom 97.3

9.5

8.8

9.5

9.7

10.1

11.5

9.8

98.1 CHFI-FM

10.0

13.7

10.2

7.9

9.3

14.0

9.7

TSN

.4

.3

.3

.1

.7

.9

.5

104.5 CHUM-FM

4.9

5.0

8.3

8.7

5.1

4.7

6.6

Z103.5

2.6

1.6

3.7

3.4

5.6

3.2

4.7

Q107

11.2

9.0

10.9

8.2

12.1

9.7

11.5

Sportsnet 590

The FAN

1.0

.7

.8

.3

1.8

1.4

1.4

Jazz FM 91

2.4

2.5

1.8

2.6

.4

.9

1.0

Jewel 88.5

1.3

1.4

.2

.1

1.6

1.5

1.0

Virgin Radio 99.9

2.9

2.8

5.6

6.0

3.6

4.4

4.5

KISS 92.5

3.6

3.2

7.0

6.9

4.0

3.1

5.3

G98.7

.7

.9

.8

1.1

.2

.4

.4

Indie 88.1

2.4

2.1

3.9

3.5

4.1

4.4

4.0

95.3 Energy Radio

.7

.6

.8

.7

1.7

1.3

1.3

Vancouver

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBC Radio One

11.2

13.4

4.6

4.0

4.2

5.9

4.4

CBC Radio Two

4.7

4.1

1.6

1.8

1.2

1.2

1.4

94.5 Virgin Radio

6.2

5.2

9.0

7.5

7.0

7.4

7.9

Rock 101

8.9

8.1

15.7

14.3

9.9

7.6

12.5

99.3 The Fox

6.1

5.8

7.3

6.0

12.5

15.0

10.2

BNN

Bloomberg Radio

.4

.4

0

0

.3

0

.2

KISS Radio 104.9

3.4

3.3

6.4

6.9

4.1

3.7

5.1

104.3 The Breeze

4.0

2.9

3.7

1.7

2.8

1.8

3.2

AM 730 Traffic

.3

.4

.2

.3

.2

.3

.2

103.5 QM FM

7.9

7.8

9.6

11.8

5.1

5.3

7.2

CISL Sportsnet 650

.6

.4

.3

.5

1.2

.6

.8

93.7 JR FM

9.6

8.7

15.4

13.0

7.1

5.5

10.9

96.9 Jack FM

4.8

4.1

5.0

4.3

8.7

7.4

7.0

CKNW

13.5

15.8

.7

2.8

11.9

12.0

6.8

102.7 The Peak

3.7

4.3

6.1

8.3

6.1

7.0

6.1

TSN 1040

2.4

2.0

.3

.4

4.8

3.5

2.8

News 1130

3.8

4.1

2.5

3.4

4.7

5.1

3.7

Z 95.3

4.3

4.2

7.1

7.0

3.8

4.1

5.3

Praise 106.5

2.5

3.0

3.2

4.3

2.5

4.3

2.9

Edmonton

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBC Radio One

9.0

10.1

5.1

5.4

3.8

3.6

4.3

CBC Radio Two

1.3

1.1

.7

.9

.7

.3

.7

CFBR-FM The Bear

6.1

7.6

6.4

4.9

10.5

14.2

8.8

CFCW

6.5

7.7

3.8

1.7

1.0

1.3

2.1

104.9 Virgin Radio

2.3

2.3

4.1

4.7

2.9

2.8

3.4

TSN 1260

.9

1.4

.2

.3

1.8

3.4

1.2

KISS 91.7

4.7

4.8

9.6

8.5

5.8

4.6

7.3

Sonic 102.9

6.1

5.5

11.6

10.4

12.1

10.7

11.9

630 CHED

6.8

7.5

2.6

3.5

5.0

5.7

4.0

Global News880

1.4

1.8

1.1

2.2

.9

1.8

1.0

K97

5.2

3.9

4.5

4.8

7.2

6.0

6.1

CISN Country

6.9

6.1

6.8

8.6

5.2

4.9

5.9

UP 99.3

8.1

5.7

6.0

5.0

6.0

3.6

6.0

Play 107

2.8

3.0

4.3

3.5

5.1

4.8

4.8

95.7 CRUZ FM

3.7

3.6

4.5

2.3

7.2

6.9

6.1

92.5 The Chuck

4.3

3.9

5.2

3.3

3.8

3.4

4.3

102.3 NOW! Radio

7.3

7.8

13.9

16.8

9.6

10.0

11.4

96.3 The Breeze

7.5

8.4

4.2

8.6

3.6

5.1

3.9

CKUA-FM

3.1

2.9

.7

.8

3.2

3.2

2.1

Calgary

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBC Radio One

8.8

9.7

3.6

4.0

6.0

6.6

4.7

CBC Radio Two

3.1

3.4

5.1

4.5

2.4

3.3

3.8

Sportsnet Fan 960

1.8

1.6

.4

.3

3.9

3.2

2.0

X92.9

4.7

5.6

3.8

4.4

10.5

12.1

6.9

CFFR 660 News

3.7

4.5

1.7

2.6

3.6

5.0

2.6

Q107

4.2

4.4

2.6

4.5

4.4

4.5

3.5

XL103FM

8.1

7.6

5.9

6.7

8.7

6.5

7.2

95.9 CHFM

4.7

5.0

5.0

5.5

4.4

4.7

4.7

News Talk 770

8.3

9.9

2.2

3.3

4.4

5.5

3.2

98.5 Virgin Radio

2.8

3.0

4.8

5.7

2.8

3.7

3.9

Soft Rock  97.7

6.5

6.7

6.7

7.4

3.2

3.8

5.0

96.9 Jack-FM

5.3

4.0

6.9

6.4

5.9

3.9

6.4

CJAY 92

4.7

4.6

5.9

4.8

8.8

8.1

7.2

101.5 Today Radio

6.6

6.8

14.5

14.8

7.8

7.8

11.3

90.3 AMP Radio

2.4

2.0

4.2

3.6

3.0

2.7

3.6

Funny AM1060

.8

.9

.2

.1

.9

.9

.5

Country 105

8.5

7.3

7.1

6.6

5.9

5.7

6.5

Wild 95.3

4.4

3.6

7.8

6.6

4.0

4.2

6.0

Montreal (Franco)

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBF FM: 95,1 Première Chaîne

12.5

13.3

9.0

9.5

10.9

11.8

10.0

CBFXFM: Ici Musique 100,7

2.9

3.0

1.0

1.6

1.7

1.8

1.4

CBC Radio Two

.4

.1

.1

.1

.1

0

.1

CBC Radio One

.2

.2

0

0

.7

.6

.4

CFGLFM: 105.7 Rythme FM

14.8

13.7

20.2

19.2

8.3

8.6

13.8

CHMPFM: 98.5 FM

21.8

24.7

8.2

11.6

16.7

20.7

12.8

CHOM 97.7 FM

6.5

4.5

2.8

1.8

8.9

7.9

6.1

CITEF3: 107,3 Rouge fm

7.7

8.1

10.9

12.9

7.9

7.2

9.3

CJAD 800

.7

.7

0

.4

0

0

0

Virgin Radio 96

3.3

2.6

5.4

5.0

3.9

3.6

4.6

CKAC: Radio circulation 730

.1

0

.1

0

.2

.1

.1

CKBEFM: The Beat 92,5

4.3

3.6

6.9

6.9

7.4

6.0

7.2

TSN 690

.1

.1

0

0

.3

.4

.1

CKLXFM:

91,9 Sport

.7

.7

.7

.4

1.2

1.7

.9

CKMFFM: NRJ Montréal 94.3

8.2

5.6

13.0

10.1

16.8

11.6

15.0

96.9 CKOI

9.9

8.9

13.8

11.9

9.4

11.5

11.5

Montreal (Anglo)

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

May 25-

Aug. 30

A12+

PPM

Feb. 24-

May 24

W25-54

PPM

May 25-

Aug. 30

W25-54

PPM

Feb. 24-

May 24

M25-54

PPM

May 25-

Aug. 30

M25-54

PPM

Feb. 24-

May 24

A25-54

PPM

May 25-

Aug. 30

CBF FM: 95,1 Première Chaîne

.6

1.8

.5

1.4

1.4

5.3

1.0

CBFXFM: Ici Musique 100,7

.6

.2

.3

.2

1.1

.2

.8

CBC Radio Two

3.1

2.9

2.8

.6

1.3

2.0

2.0

CBC Radio One

7.2

8.6

4.5

5.8

1.8

3.3

2.9

CFGLFM: 105.7 Rythme FM

1.7

1.4

2.7

4.2

2.7

1.7

2.7

CHMPFM: 98.5 FM

2.4

2.0

3.8

3.1

2.3

2.1

3.0

CHOM 97.7 FM

14.7

13.5

10.7

10.4

28.5

26.7

20.7

CITEF3: 107,3 Rouge fm

1.0

.7

1.1

.4

2.5

1.6

1.9

CJAD 800

28.7

32.6

12.8

17.8

7.7

11.1

9.9

Virgin Radio 96

9.8

6.9

12.9

11.3

16.4

9.3

14.9

CKAC: Radio circulation 730

.3

.1

0

.1

0

0

0

CKBEFM: The Beat 92,5

17.7

17.2

31.8

28.6

17.6

19.1

23.8

TSN 690

3.6

2.7

4.1

3.8

4.5

3.7

4.4

CKLXFM:

91,9 Sport

.1

.1

0

0

.3

.2

.2

CKMFFM: NRJ Montréal 94.3

1.7

1.6

2.7

4.1

2.8

1.8

2.7

96.9 CKOI

1.1

1.0

1.8

2.6

2.1

1.6

2.0