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Canadian Super Bowl audience falls short of 2024

Bell Media says Sunday night’s Philadelphia Eagles victory over the Kansas City Chiefs in Super Bowl LIX attracted an average audience of 8.5 million viewers across TSN, CTV and RDS. 

The broadcast was Sunday’s most-watched program of the day, with audiences peaking at 9.6 million viewers at 8:15 p.m. ET, leading into Kendrick Lamar’s halftime performance. Overall, 16.6 million viewers watched some or all of the game.

The network says TSN’s live streaming audience increased 95% compared to last year, making it the most-streamed broadcast on record for the sports network.

By comparison, last year’s Super Bowl drew an average audience of 10 million across the three Bell Media channels when the Chiefs’ secured an overtime win against the San Francisco 49ers, breaking records for the most-watched Super Bowl.

In the U.S., Super Bowl 59 averaged 127.7 million viewers on Fox, Fox Deportes, Tubi, Telemundo, and NFL digital properties, up from 123.7 million viewers last year.

Fox reported record-high streaming viewership, with an average minute audience of 14.5 million, while Tubi delivered an average minute audience of 13.6 million viewers.

Connie Thiessen
Connie Thiessenhttps://broadcastdialogue.com
Connie has worked coast-to-coast as a reporter, editor, anchor and host at CKNW and News 1130 in Vancouver, News 95.7 and CBC in Halifax, and CFCW Edmonton, among other stations. With a passion for music, film and community service, she led News 95.7 to a 2013 Atlantic Journalism Award and regional RTDNA award for Best Radio Newscast. More recently, she was nominated for Music Journalist of the Year at Canadian Music Week 2019. To report a typo or error please email - corrections@broadcastdialogue.com

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