Broadcast Tech & Engineering News – RSM launches self-serve ad platform

Rogers Sports & Media (RSM) has launched self-serve advertising platform, RSM Ad Manager. The platform automates the ad buy process, offering advertisers and businesses of all sizes one stop where they can choose a target, set a budget, upload their ad creative and then monitor the progress of their campaign in real time. Developed by DanAds, the platform offers advertising across RSM streaming and digital properties starting with budgets as low as $350. 

Rise, the advocacy group for gender diversity in the media technology sector, has announced Daniella Weigner, co-founder and Managing Director of Cinegy GmbH, as the 2022 Woman of the Year. She’ll receive her award during the Rise Awards ceremony Nov. 30 in London and streamed live on the Rise YouTube channel. The award is open to any woman from across the sector, at any level, anywhere in the world. Earlier this year when the Ukraine war broke out, British-born Weigner and members of the Cinegy management team travelled to Ukraine to bring staff and their families back to Munich. Together with Sonya Chakarova and Phillip Covell, she brought together more than 400 broadcast and media companies and individuals to provide resources, solutions and hardware to Ukrainian TV channels and media outlets to ensure they could stay on-air amid ongoing conflict. The winner of this year’s Student of the Year award will also be announced during the ceremony with the shortlist including Humber College student Deepa Bhat. 

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