HomeBroadcast Dialogue - The PodcastWideOrbit’s WO Aurora: Radio Automation Moves...

WideOrbit’s WO Aurora: Radio Automation Moves to the Cloud

WideOrbit’s William “Dub” Irvin, Managing Director and VP of Radio Automation, and Jason Hancock, Senior Director of Global Sales, join Broadcast Dialogue – The Podcast to discuss the launch of WO Aurora and what cloud-based automation means for radio operators facing rising cost pressure, aging infrastructure, and shifting operational needs. The conversation covers the move from rooms full of equipment to browser-based contribution, remote live broadcasting, reduced dependence on codecs, VPNs, servers, and consoles, and the broader shift from capital-heavy technical infrastructure to more flexible operating models. They also explore how live log integration with WideOrbit Traffic can help stations reconcile spots faster, protect revenue, and streamline day-to-day.


Modern broadcast operations built for freedom, mobility, and effortless accessibility

Discover how WO Aurora empowers your teams to move faster, work from anywhere, and reduce operational friction, all with the same reliability you’ve come to expect from WideOrbit.

Find Out More >

WideOrbit
WideOrbithttps://www.wideorbit.com/
WideOrbit is the one platform that ties everything together – unified solutions for digital, linear, and cross-media campaigns, so you can go from pitch to playout to payment effortlessly.

SUBSCRIBE NOW - IT'S FREE!

At Broadcast Dialogue®, we are committed to delivering industry-leading insights, news, and analysis directly to your inbox—completely free of charge.

By providing full / accurate information, you are helping us sustain Broadcast Dialogue® as a free resource. In return, we commit to delivering high-quality content that keeps you informed on the latest trends, technology, and news shaping the broadcast landscape—at no cost to you.

The Weekly Briefing from Broadcast Dialogue® is delivered exclusively to our subscribers by email every Thursday.
Please enable JavaScript in your browser to complete this form.

Your Subscription Information

Your Name
Your Email Address
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.

Your Company Information

A Couple Of Questions

Do you consider yourself retired?
Are you seeking employment opportunities?

Broadcast Dialogue uses this information to understand our audience and deliver relevant content.

Latest News

OP-ED: A New Parliamentary Session — and a Critical Fall for Canadian Broadcasting

Submitted by Kevin Desjardins, President and CEO, Canadian Association of Broadcasters As Parliament returns this fall, Canada’s political conversation looks considerably different than it did...

Kids’ linear TV viewership hits five-year high: MTM Jr.

Traditional linear television continues to hold a surprisingly enduring role in the media habits of Canadian kids, according to the latest findings from the...

Digital Sales Executive

Digital Sales Executive Winnipeg, MB Area Pattison Media Digital is seeking a high-performing Sales Executive with a passion for digital solutions and a drive to win....

OP-ED: A New Parliamentary Session — and a Critical Fall for...

Submitted by Kevin Desjardins, President and CEO, Canadian Association of Broadcasters As Parliament returns this fall, Canada’s political conversation looks considerably different than it did...

The Weekly Briefing

REVOLVING DOOR: Jason Carlos has been named the new Executive Director of Departure Festival + Conference. Carlos had served as the event's Senior Director of...