Tyson Parker has been named to an expanded role that will see the music industry veteran oversee Bell Media’s podcasting division.

Parker, whose new title is Director, Podcasting and Artist & Music Industry Relations, will be responsible for developing and leading a centralized company podcast strategy across Bell Media Studios, CTV News, TSN, and iHeartRadio.

Parker has been with Bell Media since 2015 as Head of Artist & Music Industry Relations, managing artist and talent relationships, and helping develop revenue synergies between Bell Media brands and artists. He was previously Vice-President, Communications and Artist Relations at Universal Music Canada for 15 years, supporting artists like Bryan Adams, Drake, The Weeknd, Shania Twain and The Tragically Hip.

Gregg Stewart, Associate Director, Music Marketing Strategy, will continue to report to Parker, but will now be supported by Michelle Crespi. Leah Borkwood will support the music services team of Bobby Anderson and Mitchell Cook.

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