Tag: Validate
From Toronto to Tampa: Over 50 stations adopt ‘Validate’ in January
Radio doesn’t have a performance problem. It has a proof problem.
The pressure on radio to prove ROI to advertisers is real and it’s not...
Unlock The Attribution Code: Revolutionizing Radio Campaign Measurement
Join our exclusive webinar to see how Validate delivers the metrics you and your clients need—empowering smarter campaigns and more confident media buys.
Our Next...
Radio & Podcast News – Pattison stations join iHeartRadio Canada app
Sher E Punjab Radio AM 600 (CKSP-AM) Vancouver made history on Sunday, hosting the first Grey Cup broadcast in Punjabi. Harpreet Pandher and Taqdeer...
Validate: Revitalizing Radio Advertising Measurement & Attribution in the Digital Age
The radio industry is facing a significant challenge in proving its return on investment (ROI) in today's digital age. Advertisers, drawn to the measurable...
Validate Audio Attribution launches in U.S.
Momentum Media and Pattison Media have announced that Raleigh, NC-based media research firm Coleman Insights will be the exclusive licensee of Validate Audio Attribution...
Broadcast Dialogue – The Podcast: Coleman Insights’ Warren Kurtzman on bringing...
The radio industry has a measurement and attribution problem. Hundreds of millions of dollars have left broadcast for platforms owned by digital giants like...
