Tag: TAM

Broadcast Tech + Engineering

Numeris & Nlogic extend TAM measurement across both linear TV and...

Connie Thiessen -
Numeris and NLogic have announced the introduction of Canadian TAM (Television Audience Measurement) data into the AudienceProject solution, enabling advertisers to measure campaign performance...
Broadcast Tech + Engineering

Numeris releases Hybrid Linear TV measurement

Connie Thiessen -
Numeris has announced the release of its Hybrid Linear TV measurement service for its video clients, developed in partnership with Kantar Media. Enhanced Television Audience...
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