Tag: Study
Futuri unveils AI in Media study at NAB Show
An overwhelming majority of TV viewers want clear disclosure when content or hosts themselves are powered by AI, according to Futuri's AI in Media Study,...
Economic stress driving ad-supported streaming growth, says Canadian Roku study
Seventy-five per cent of Canadian internet users are now streaming TV, with the majority watching ad-supported TV, according to Roku's annual Video on Demand...
Relaxing paywall access boosts subscriber counts longterm, says new study
A new study finds temporarily relaxing or suspending paywall access on news sites eventually leads to an increase in subscribers.
Published in the journal...
Just one-third of immigrant journalists employed, finds NCM survey
Canada's first-ever study of immigrant and refugee journalists reveals that less than one-third are employed in the Canadian media industry and of those, over...
Work culture key to attracting next generation of creatives, finds Ontario...
New research from Ontario Creates, conducted by VICE Media Group, finds that work culture and championing mental health and diversity, are key to attracting...
Podcasts continuing to attract new audience, Infinite Dial Canada study finds
Podcasts are attracting a new audience as media habits continue to be impacted by the pandemic, according to the latest Infinite Dial Canada survey...
Gen Z willing to pay for content finds Ontario Creates/VICE study
Ninety per cent of those ages 14-22 - the demographic dubbed "Gen Z" - are willing to pay for content, according to a new...
1 in 10 monthly Canadian podcast listeners have donated to a...
One in 10 monthly podcast listeners in Canada say they have donated money to a podcast through a crowdfunding service, according to the findings...
Canadian podcast listeners are an on-demand audience: CPL study
Canadian podcast listeners largely consume media on-demand, according to the initial findings of the 2019 Canadian Podcast Listener (CPL) study.
The third annual CPL study...
Broadcast Dialogue – The Podcast: Dr. Jada Watson on the widening...
Gender Representation on Country Format Radio, a new study from the University of Ottawa’s Dr. Jada Watson, and the first to examine Mediabase data, finds that...
