Tag: SAM
Broadcast Tech & Engineering News – YANGAROO strikes deal with NAACP...
YANGAROO Inc. has announced a multi-year agreement with the National Association for the Advancement of Colored People (NAACP). The Toronto-based workflow management and media...
Broadcast Engineering and Tech News In Brief – Bell Media launches...
Bell Media has launched SAM (Strategic Audience Management), a new strategic TV ad sales tool, powered by NLogic data. Bell says SAM uses digital...
Bell Media launches new targeted TV ad sales tool
Bell Media has launched SAM, a new strategic TV ad sales tool, powered by NLogic data.
Bell says SAM (Strategic Audience Management) uses digital targeting to...
