Tag: Measurement

The Weather Network touts benefits of better measurement

The Weather Network says it has seen a 94% average increase in measured audience in the last 12 months amongst those aged 25-54, following...

Numeris releases Hybrid Linear TV measurement

Numeris has announced the release of its Hybrid Linear TV measurement service for its video clients, developed in partnership with Kantar Media. Enhanced Television Audience...

Radiodays NA panel tackles question of whether PPM has made radio...

Has PPM made radio worse? That question, posed by Edison Research President Larry Rosin, was followed by a long pause at Radiodays North America...

Luminate beta launches new user platform

Luminate has beta launched its new platform which promises to expand the company’s global data capabilities across music sales, streaming and airplay data, while...

A Measure of the Future

David Bray is President of Bray & Partners Communications. Feel free to forward questions and inquiries: Phone:  (416)431-5792  E-mail: davidbray@brayandpartners.com  Web sites: brayandpartners.com, davidbray.ca   It’s time for...

radioCount selected to measure 20 Canadian radio diary markets

radioCount, a sister company to broadcast software provider microtherapy inc., has been selected to provide radio audience measurement for some of the Canadian radio...