Tag: Audience Insights

All things Audience Insights from Broadcast Dialogue, Canada’s broadcast industry publication of record.

If I Watch/Listen to It on YouTube, Is It Still a...

Sometimes, research raises more questions than it answers. Like this April, when the Today’s Podcast Listener: 2019 National Survey Report from Futuri Media and the University...

Why Advertisers Are Starting to Open their Wallets for Podcasts

Submitted by Jeff Vidler, Audience Insights Inc. Jeff applies 25 years of senior-level media research and consulting experience to lead the project teams at Audience...

40 per cent of podcast listening in Canada is CanCon: Canadian...

While accustomed to living in the cultural shadow of the U.S., Canadians are happy to listen to homegrown podcasts, according to new data released...

Podcast listening fuelled by sharing: Canadian Podcast Listener

With podcasters competing for their share of the audio space in an increasingly crowded landscape (there are now 700,000 podcasts available worldwide), findings from...

Holiday gift giving spikes Canadian smart speaker penetration to 19 per...

There were a lot of Google Home Minis and Amazon Echo Dots under the tree in December, according to a recent survey from Audience...

An Interview With Jeff Vidler, Audience Insights

On this episode of Broadcast Dialogue the Podcast, we talk to Jeff Vidler of Audience Insights about the 2018 Canadian Podcast Listener Survey. Vidler covers...

#Radio & #Podnews – SiriusXM to acquire Pandora and Podcasting showing...

Dave Wheeler, the former 92 CITI FM Winnipeg morning man fired by Rogers in July after controversial on-air comments about transgender people, is suing...

Audience Insights Inc. has released initial findings from its Canadian Podcast...

Audience Insights Inc. has released initial findings from its Canadian Podcast Listener study, which talked to more than 4,000 Canadians in partnership with Ulster...
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