All things Audience from Broadcast Dialogue, Canada’s broadcast industry publication of record.
Tag: Audience
Canada-U.S. trade war continues to fuel Canadian appetite for news
The Canada-U.S. trade war continues to fuel Canadians' appetite for news, with CBC News reporting another bump in viewership this week.
The public broadcaster says...
Canadian Super Bowl audience falls short of 2024
Bell Media says Sunday night’s Philadelphia Eagles victory over the Kansas City Chiefs in Super Bowl LIX attracted an average audience of 8.5 million viewers...
Threat of U.S.-Canada trade war boosts CBC News ratings
CBC News has released audience insights indicating that the looming U.S.-Canada trade war boosted views on its mobile app to a level not seen...
YouTube surges as podcast platform of choice, according to 2024 Canadian...
Five million new Canadian Adults have become monthly podcast listeners since 2019, according to the 2024 Canadian Podcast Listener survey.
This year's report, from Signal...
Validate: Revitalizing Radio Advertising Measurement & Attribution in the Digital Age
The radio industry is facing a significant challenge in proving its return on investment (ROI) in today's digital age. Advertisers, drawn to the measurable...
TV & Film News – Unions and guilds call on Telefilm...
Telefilm Canada is being urged to stop funding productions that refuse to sign collective agreements or abide by minimum standards by a coalition of...
