Stingray’s Classic Rock and Classic Hits stations will be marking the 40th anniversary of John Lennon’s death on Tuesday, Dec. 8.
Imagine: A Day for the Life will start airing at 6 a.m. local time across all 25 stations within those formats in the radio network. They’ll play nothing but John Lennon and Beatles music for the entire day, interspersed with retrospective vignettes about his life, music, impact, and influence. The programming includes stories and recollections from both music legends, as well as ordinary Canadians.
“I think many of our programmers are of the age group that was significantly impacted by John Lennon’s death,” Steve Jones, SVP, Brands & Content, Stingray, told Broadcast Dialogue. “Most of us are too young to remember his Beatle days personally, but many of us felt the pain of his passing. Knowing our listeners are in the same 45-65 year old range, we felt that they would also appreciate the chance to experience his life and legacy for the day.”
“As a 10-year old kid, I remember my teacher bringing a record player to school on December 9, and he played John’s music for us all day. That was really my gateway into music! If not for John Lennon and that teacher, I might never have ventured into broadcasting.”
Participating stations include boom 97.3 Toronto; K97 Edmonton; XL 103 Calgary; Q104 Halifax; K-Rock 97.5 St. John’s; Zed 98.9 Red Deer; K96.3 Kelowna; the nine boom network stations in rural Alberta; Rewind 103.9 Sudbury; C103 Moncton; Q88.9 Saint John; 89.3 K-Rock Kentville, NS; Z97.9 New Glasgow, NS; K-Rock 95.9 Stephenville, NL; K-Rock 98.7 Gander, NL; K-Rock 102.3 Grand Falls/Windsor, NL; and K-Rock 103.9 Corner Brook, NL.
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