Momentum Media Marketing Inc. is pleased to announce the appointment of Rob Brimacombe as VP Sales and Partnerships, effective immediately. Brimacombe brings over 30 years of experience in media sales management to Momentum, a company known for its leadership in the Canadian broadcast and media sectors.

“I am delighted that Rob is joining Momentum in the capacity of VP Sales and Partnerships,” said Shawn Smith, President and Founder of Momentum. “Rob’s stellar reputation as a highly creative media sales and marketing executive and his sterling reputation of providing value for his clients and teammates, make Rob the perfect fit for Momentum as we grow our roster of clients and advertisers.”

Momentum has been growing quickly with expansion of its trade publications, Broadcast Dialogue and Cartt.ca, alongside its other marquee management projects, Radioplayer Canada and Validate Audio Attribution. 

Key Highlights of Rob Brimacombe’s Career:

• Manager of Local Sales, Corus Entertainment: For eight years, Brimacombe worked with ad agencies and clients of Global TV, Corus specialty channels, 980 CKNW, ROCK101, CFOX, and globalnews.ca.
• Past President of the BC Association of Broadcasters (BCAB): Brimacombe has been a leader in showcasing the importance and community coverage of all broadcasters in BC. He continues to serve on the BCAB board.
• Manager of Local Sales, Rogers Media Vancouver.
• International Experience: Brimacombe lived and worked in Hong Kong and Singapore for 10 years, holding management positions with the START TV Network and Discovery Channel Asia. He has presented on Madison Avenue in New York and in Tokyo boardrooms with global brands like Toyota.
• Education: Rob is a two-time graduate of the British Columbia Institute of Technology (BCIT), with Diplomas in both Broadcast Journalism and Marketing Management.

“I’ve known Shawn for many years and been a big fan of his industry leadership and network,” said Brimacombe. “The challenges and opportunities in media and marketing are more complex and dynamic than ever and Broadcast Dialogue and Cartt are integral to sharing, learning and meaningful discourse. I’m excited to work with Momentum advertisers and partners to maximize their connection and messaging to leadership, management and all stakeholders in TV, Radio, Digital, Telecom, and Cable.”

About Momentum:

Momentum is a creator, developer, marketer, and licensor of brands, content, software, and tools for the broadcast industry, throughout Canada, the United States, and worldwide.

Momentum’s properties and brand partnerships include:

• Broadcast Dialogue: Canada’s broadcast industry publication of record since 1992.
• Cartt.ca: A leading source for Canadian cable, radio, television, and telecom news.
• Radioplayer Canada: A free radio streaming app, an online audio player.
• Validate Audio Attribution: An advertising measurement and audio attribution technology platform.

Momentum aims to provide best-of-breed products, tools, and services for today’s broadcasting industry. With a focus on delivering measurable outcomes and increased sales for its clients, Momentum embraces innovation and collaboration to forge rewarding long-term client relationships.