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Facebook remains most popular social network among Canadian anglophones

The Media Technology Monitor’s (MTM) latest report indicates 72 per cent of Canadian anglophones are now using an online social network at least once a month, with Facebook remaining the most popular social platform.

According to the Social Networking Report, 67 per cent of anglophones surveyed said they had used Facebook in the last month, compared to 30 per cent who said the same about Instagram and 23 per cent who had used Twitter.

Facebook and Instagram users were both more likely to like or comment on other user’s content than create their own posts.

Students, aged 18 to 34, and those with children in the home led the pack when it came to social networking.

The study found that most social network users estimated their internet usage at just over 28.5 hours a week. For users of the Reddit platform, typical usage went up to nearly 43 hours a week.

The report is based on phone surveys of 6,307 people conducted by Forum Research from Sept. 27 – Dec. 8, 2017 and Mar. 19 – May 4, 2018.

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Connie Thiessen
Connie Thiessenhttps://broadcastdialogue.com
Connie has worked coast-to-coast as a reporter, editor, anchor and host at CKNW and News 1130 in Vancouver, News 95.7 and CBC in Halifax, and CFCW Edmonton, among other stations. With a passion for music, film and community service, she led News 95.7 to a 2013 Atlantic Journalism Award and regional RTDNA award for Best Radio Newscast. More recently, she was nominated for Music Journalist of the Year at Canadian Music Week 2019. To report a typo or error please email - [email protected]

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