Bell Media has expanded its partnership with Ticker Take, the creator-driven financial media network co-founded by former CTV and Bloomberg anchor Jon Erlichman and co-host Caroline Lesley.

Bell-owned streaming platform Crave and the iHeartRadio Canada app will now carry the Ticker Take podcast as a video podcast, beginning Thursday, Oct. 29. 

The move expands on a partnership first announced in September 2025 that has seen the financial news startup’s content distributed across Bell Media digital platforms, including BNN Bloomberg’s YouTube channel, TikTok and the iHeartRadio Canada website and app.

Erlichman has also continued to be a contributor to BNN Bloomberg.

“With Ticker Take’s cross-platform content, Jon Erlichman and Caroline Lesley skillfully synthesize complex market stories into a timely, conversational format,” said Richard Gray, VP News, Bell Media, in an announcement. “The expansion of this partnership across iHeartRadio Canada and Crave means Canadian audiences now have even broader access to Ticker Take’s financial news and analysis.” 

“Bell Media has been a partner from early on, and expanding that relationship while growing it to include iHeartRadio Canada and Crave means Ticker Take will connect with an even broader audience,” added Erlichman. “With our dedicated home on BNN Bloomberg, and in-depth conversations with the investors and founders shaping the market available on iHeartRadio Canada and Crave, we’re expanding on our goal of keeping audiences informed with the financial news and analysis they need.” 

Crave announced in May it would begin adding video podcasts to its streaming catalogue “expanding beyond a premium streaming destination into a platform Canadians can return to throughout the day.”