An average audience of 10.9 million viewers tuned in to Game 7 of the World Series between the Toronto Blue Jays and Los Angeles Dodgers across Sportsnet, Sportsnet+ and Citytv, making it the most-watched Rogers broadcast ever.
Saturday night’s game also set a new record as the most-watched English-language broadcast in Canada, outside of the 2010 Winter Olympics.
Overall, Rogers says 18.5 million Canadian viewers, roughly 45% of the population, watched some or all of Game 7. Average audiences peaked at 14 million around 11:38 p.m. ET when the Jays’ Ernie Clement came to bat with two on and two out in the bottom of the 9th inning.
The network says fans tuned in early and stayed late even after extra innings, with an average of 2.3 million watching Sportsnet’s Blue Jays Central pregame, and an average of 1.2 million staying tuned in to post-game. During primetime on Saturday, between 8 and 11 p.m. ET, programming on Rogers properties accounted for 85.6% of all TV tuning in Canada.
According to Rogers, the entire World Series averaged 7.5 million viewers, with 23 million Canadians tuning in at some point. Those seven games are now the seven most-watched Blue Jays games ever.
The average audience for each game of the World Series was:
- Game 1 – 7M
- Game 2 – 6.6M
- Game 3 – 5.8M
- Game 4 – 6.2M
- Game 5 – 7.2M
- Game 6 – 9.4M
- Game 7 – 10.9M
Overall, the MLB Postseason on Sportsnet averaged 2.5 million viewers and reached 24.8 million Canadians.
