David Bray is President of Bray & Partners Communications.
Feel free to forward questions and inquiries:
Phone: (416) 431-5792
E-mail: [email protected]
Web sites: brayandpartners.com, davidbray.ca
While the COVID-19 numbers are backsliding, let’s look for some good news in the latest PPM radio ratings released today. The new PPM release from Numeris completes the 13-week period covering August 30 to November 28, 2021. Once again, all listening for this period occurred during the COVID-19 pandemic, sometimes yielding unusual results.
Let’s look at the five PPM markets.
Toronto: Bragging rights at the top of the ratings heap go to CBC Radio One delivering a 14.3 % share for A12+ (up from 13.6%). Taking the #1 spot with Women 25-54 is CHUM-FM delivering a 16.6% share (down from 19.3%). boom 97.3 is on top for Men 25-54, posting a 12.6% share (up from 11.5%). boom 97.3 also leads the way for M18-34 with a 16.5%. For F18-34, CHFI-FM is in front with 14.0% (down from 17.1%).
Vancouver: 980 CKNW grabs the #1 spot for A12+ with a 12.2% share of hours tuned (up from 12.1%). Taking the top spot for F25-54 is Rock 101 with 11.9% (down from 12.0%). CFOX holds the lead for M25-54 listeners, delivering a 16.2 % share (up from 16.0 %). CFOX is also well out in front for M18-34 with a 27.2 % share of hrs. tuned (up from 23.4 %). When it comes to Females 18-34, CFOX is #1 with a 17.3% share (down from 17.4).
Edmonton: CBC Radio One takes #1 with A12+, posting a 9.0% share of hours tuned (up from 8.2% in the last book). NOW! Radio holds top spot for F25-54, delivering a 13.7% share (down from 13.8%). NOW! also tops the ratings for M25-54 with a 13.0% share (up from 12.0%). For M18-34, K-97 leads the way posting a 14.9%. NOW! led with F18-34 delivering a 15.2% (down from 16.0%).
Calgary: CBC Radio One leads the way for A12+ with a 12.2% (up from 10.4%). 101.5 Today Radio is popular with women, taking #1 spot for F25-54 delivering a 10.5% share (down from 12.7%). For M25-54, X92.9 rules with a 12.6% (down from 12.9%). 101.5 Today Radio takes top spot for M18-34 delivering an 18.0% (up from 16.3%). JACK 96.9 tops F18-34 posting a 12.5%
Montreal: CHMP 98.5 FM is #1 for A12+ (Franco) with a 24.7% share, up from 18.7%. For A12+ (Anglo), CJAD 800 is #1 with a 26.8% (down from 28.4%). CHMP is tops with females, taking #1 spot for F25-54 (Franco) delivering a 17.1% share (up from 11.6%). For F25-54 (Anglo) The Beat 92.5 is, once again, waaay out in front #1 with a 29.8% share (up from 25.5). For M25-54 (Franco), CHMP 98.5 FM is on top at a 24.7% share (up from 21.0%). For M25-54 (Anglo), CHOM is #1 at 21.4% (down from 24.0%).
See summary charts below: A brief overview of share figures from the latest PPM 2021 Numeris release courtesy of David Bray…
Toronto
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
CBC Radio Two |
1.8 |
1,6 |
1.8 |
1.6 |
1.1 |
1.8 |
1.5 |
CBC Radio One |
14.3 |
13.6 |
9.6 |
8.2 |
7.9 |
8.6 |
8.8 |
Global News Radio AM 640 |
1.6 |
1.4 |
.8 |
.7 |
.8 |
.5 |
.8 |
Classical 96.3 FM |
4.8 |
5.9 |
1.2 |
3.4 |
3.4 |
4.4 |
2.3 |
102.1 The Edge |
2.1 |
2.1 |
3.5 |
2.9 |
3.2 |
3.6 |
3.4 |
Newstalk 1010 |
5.2 |
4.4 |
1.3 |
.9 |
2.9 |
2.2 |
2.1 |
CityNews 680 |
9.2 |
8.8 |
6.6 |
6.5 |
7.7 |
7.9 |
7.1 |
Flow 93.5 |
1.3 |
1.4 |
3.0 |
2.9 |
3.0 |
2.8 |
3.0 |
Zoomer Radio AM 740/96.7 FM |
2.5 |
3.0 |
.2 |
.2 |
.1 |
.2 |
.2 |
boom 97.3 |
10.6 |
8.9 |
9.8 |
8.6 |
12.6 |
11.5 |
11.2 |
98.1 CHFI-FM |
8.0 |
9.2 |
10.5 |
10.5 |
7.0 |
6.5 |
8.8 |
TSN Radio |
.4 |
.3 |
.2 |
.2 |
1.3 |
1.0 |
.7 |
104.5 CHUM-FM |
6.9 |
7.1 |
16.6 |
19.3 |
5.5 |
6.0 |
11.2 |
Z103.5 |
3.1 |
2.9 |
4.9 |
3.8 |
6.4 |
5.3 |
5.6 |
Q107 |
8.0 |
9.3 |
6.0 |
7.4 |
8.7 |
11.3 |
7.3 |
Sportsnet 590 The FAN |
1.3 |
1.7 |
.6 |
1.0 |
2.9 |
3.8 |
1.7 |
Jazz.FM.91 |
1.7 |
1.7 |
.5 |
.8 |
.7 |
.9 |
.6 |
Lite 88.5 |
1.8 |
2.1 |
.8 |
.8 |
.4 |
.9 |
.6 |
Virgin Radio 99.9 |
3.8 |
3.6 |
6.0 |
6.1 |
5.7 |
5.3 |
5.8 |
KISS 92.5 |
3.3 |
3.3 |
6.6 |
6.3 |
6.0 |
5.5 |
6.3 |
G98.7 |
1.3 |
1.1 |
1.8 |
1.3 |
.8 |
.3 |
1.3 |
Indie 88.1 |
1.6 |
1.3 |
1.8 |
1.5 |
3.7 |
2.5 |
2.7 |
95.3 Energy Radio |
.7 |
.5 |
.8 |
,7 |
2.0 |
1.6 |
1.4 |
Vancouver
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
CBC Radio One |
10.6 |
8.9 |
5.6 |
5.8 |
7.9 |
6.9 |
6.7 |
CBC Radio Two |
5.9 |
5.1 |
2.6 |
2.4 |
2.1 |
1.0 |
2.3 |
94.5 Virgin Radio |
6.5 |
9.6 |
9.2 |
12.1 |
7.2 |
7.6 |
8.2 |
Rock 101 |
9.7 |
10.6 |
11.9 |
12.0 |
6.1 |
10.1 |
9.1 |
99.3 The Fox |
6.4 |
6.6 |
10.1 |
8.5 |
16.2 |
16.0 |
13.1 |
BNN Bloomberg Radio |
.3 |
.3 |
.2 |
.2 |
.2 |
.2 |
.2 |
KISS Radio 104.9 |
3.2 |
4.0 |
4.6 |
5.4 |
4.3 |
4.2 |
4.5 |
104.3 The Breeze |
5.7 |
6.1 |
8.6 |
8.9 |
2.5 |
1.9 |
5.6 |
AM 730 Traffic |
1.1 |
.6 |
.8 |
.4 |
1.0 |
.5 |
.9 |
Move 103.5 |
9.5 |
6.8 |
11.0 |
7.8 |
9.3 |
8.2 |
10.2 |
CISL Sportsnet 650 |
1.3 |
1.0 |
.2 |
.2 |
3.7 |
2.5 |
1.9 |
93.7 JR FM |
8.2 |
7.4 |
11.5 |
9.9 |
7.5 |
9.3 |
9.5 |
96.9 Jack FM |
4.8 |
4.4 |
4.4 |
4.0 |
6.5 |
5.9 |
5.4 |
CKNW |
12.2 |
12.1 |
2.0 |
2.9 |
8.5 |
8.9 |
5.2 |
102.7 The Peak |
2.7 |
2.8 |
4.3 |
5.9 |
5.7 |
4.9 |
5.0 |
Funny 1040 |
.3 |
.5 |
0 |
.3 |
.6 |
.9 |
.3 |
News 1130 |
4.3 |
3.9 |
2.7 |
1.8 |
3.1 |
4.3 |
2.9 |
Z95.3 |
4.4 |
6.4 |
6.6 |
8.5 |
5.2 |
4.2 |
5.9 |
Praise 106.5 |
1.5 |
1.7 |
2.6 |
2.2 |
1.9 |
1.4 |
2.2 |
Edmonton
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
CBC Radio One |
9.0 |
8.2 |
3.5 |
2.9 |
3.7 |
3.5 |
3.6 |
CBC Radio Two |
1.4 |
1.6 |
.4 |
.4 |
.9 |
.9 |
.7 |
CFBR-FM The Bear |
5.9 |
4.9 |
7.4 |
5.8 |
10.6 |
9.1 |
9.2 |
104.9 Virgin Radio |
2.3 |
2.5 |
2.7 |
3.3 |
2.6 |
3.1 |
2.7 |
TSN 1260 |
1.2 |
1.2 |
.5 |
.5 |
3.1 |
2.3 |
2.0 |
KISS 91.7 |
4.7 |
5.1 |
12.1 |
11.4 |
4.1 |
5.1 |
7.6 |
Sonic 102.9 |
6.0 |
6.7 |
9.2 |
10.3 |
10.8 |
11.5 |
10.1 |
630 CHED |
5.4 |
5.2 |
.6 |
.7 |
2.2 |
2.9 |
1.5 |
Global News880 |
1.5 |
1.4 |
.7 |
.5 |
.2 |
.5 |
.4 |
K97 |
5.8 |
6.0 |
3.0 |
4.3 |
7.2 |
8.7 |
5.4 |
CISN Country |
8.3 |
7.0 |
6.8 |
8.1 |
5.0 |
4.5 |
5.8 |
UP 99.3 |
8.7 |
10.0 |
8.4 |
7.9 |
7.1 |
8.2 |
7.6 |
Play 107 |
1.9 |
2.3 |
2.1 |
2.7 |
4.2 |
5.2 |
3.3 |
95.7 CRUZ FM |
5.0 |
5.8 |
7.2 |
6.5 |
5.0 |
5.9 |
5.9 |
92.5 The Chuck |
4.3 |
3.4 |
5.5 |
3.5 |
8.2 |
3.0 |
7.1 |
102.3 NOW! Radio |
8.3 |
8.4 |
13.7 |
13.8 |
13.0 |
12.0 |
13.3 |
96.3 The Breeze |
5.8 |
5.8 |
7.3 |
5.7 |
4.6 |
3.7 |
5.8 |
CKUA-FM |
2.5 |
2.4 |
2.3 |
2.8 |
1.5 |
1.5 |
1.8 |
Calgary
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
|
CBC Radio One |
12.2 |
10.4 |
6.9 |
5.3 |
8.5 |
6.8 |
7.7 |
|
CBC Radio Two |
4.1 |
3.6 |
4.6 |
3.5 |
2.5 |
2.1 |
3.6 |
|
Sportsnet Fan 960 |
2.0 |
1.5 |
.6 |
.3 |
4.0 |
3.0 |
2.3 |
|
X92.9 |
4.8 |
5.5 |
6.6 |
8.1 |
12.6 |
12.9 |
9.6 |
|
CityNews 660 |
3.5 |
3.6 |
2.5 |
2.5 |
4.1 |
4.2 |
3.3 |
|
Q107 |
3.8 |
4.5 |
2.2 |
2.4 |
5.4 |
6.5 |
3.8 |
|
XL103FM |
8.1 |
6.5 |
6.4 |
4.7 |
7.6 |
5.8 |
7.0 |
|
95.9 CHFM |
4.5 |
4.9 |
6.3 |
6.6 |
3.7 |
4.7 |
5.0 |
|
News Talk 770 CHQR |
7.8 |
6.6 |
1.1 |
1.5 |
2.8 |
3.3 |
1.9 |
|
98.5 Virgin Radio |
2.7 |
3.1 |
6.1 |
6.4 |
2.6 |
3.0 |
4.4 |
|
Soft Rock 97.7 |
4.7 |
5.0 |
3.7 |
3.1 |
3.4 |
2.9 |
3.5 |
|
96.9 Jack-FM |
9.7 |
8.6 |
7.4 |
6.7 |
6.1 |
5.9 |
6.7 |
|
CJAY 92 |
3.6 |
3.8 |
4.3 |
4.0 |
8.4 |
6.8 |
6.4 |
|
101.5 Today Radio |
6.9 |
7.3 |
10.5 |
12.7 |
10.5 |
10.4 |
10.5 |
|
90.3 AMP Radio |
4.8 |
4.7 |
9.2 |
8.1 |
3.9 |
6.4 |
6.6 |
|
Funny AM1060 |
.3 |
.3 |
0 |
0 |
.3 |
.3 |
.1 |
|
Country 105 |
4.8 |
6.6 |
6.7 |
8.1 |
4.2 |
5.2 |
5.5 |
|
Wild 95.3 |
2.4 |
2.6 |
5.5 |
4.7 |
2.0 |
1.7 |
3.7 |
|
Montreal (Franco)
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
CBF FM: 95,1 Première Chaîne |
16.0 |
15.5 |
9.5 |
9.6 |
9.9 |
10.1 |
9.7 |
CBFXFM: Ici Musique 100,7 |
4.8 |
4.6 |
2.9 |
3.1 |
1.4 |
1.7 |
2.1 |
CBC Radio Two |
.3 |
.5 |
.1 |
.1 |
.2 |
.1 |
.2 |
CBC Radio One |
0 |
.1 |
0 |
0 |
.1 |
0 |
.1 |
CFGLFM: 105.7 Rythme FM |
10.9 |
12.4 |
14.3 |
12.5 |
5.1 |
6.2 |
9.2 |
CHMP 98.5 FM |
24.7 |
18.7 |
17.1 |
11.6 |
24.7 |
21.0 |
21.3 |
CHOM 97.7 FM |
5.2 |
5.3 |
4.0 |
3.3 |
5.8 |
6.7 |
5.0 |
CITEF3: 107,3 Rouge fm |
6.7 |
6.8 |
13.0 |
13.2 |
6.0 |
4.7 |
9.1 |
CJAD 800 |
.1 |
.1 |
.2 |
.3 |
.1 |
.1 |
.1 |
Virgin Radio 95.9 |
3.7 |
4.6 |
5.2 |
6.4 |
5.4 |
6.4 |
5.3 |
Weeknd 99.5 |
1.1 |
1.9 |
1.8 |
1.7 |
1.9 |
3.3 |
1.9 |
CKAC: Radio circulation 730 |
.2 |
.5 |
.1 |
1.4 |
.4 |
.5 |
.3 |
The Beat 92,5 |
4.2 |
4.4 |
7.3 |
7.7 |
6.3 |
5.8 |
6.8 |
TSN 690 |
.7 |
.3 |
0 |
0 |
3.0 |
1.1 |
1.7 |
CKLX FM: 91,9 Sport |
.9 |
.9 |
.4 |
.4 |
1.2 |
1.2 |
.8 |
CKMFFM: NRJ Montréal 94.3 |
7.1 |
7.0 |
10.0 |
10.2 |
16.0 |
15.2 |
13.3 |
96.9 CKOI |
9.1 |
11.3 |
10.4 |
12.2 |
8.7 |
11.5 |
9.5 |
Montreal (Anglo)
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Aug 30-Nov 28 |
A12+ PPM May 31- Aug 29 |
W25-54 PPM Aug 30-Nov 28 |
W25-54 PPM May 31- Aug 29 |
M25-54 PPM Aug 30-Nov 28 |
M25-54 PPM May 31- Aug 29 |
A25-54 PPM Aug 30-Nov 28 |
|||||||
CBF FM: 95,1 Première Chaîne |
1.6 |
.7 |
.6 |
.3 |
6.8 |
2.4 |
3.7 |
|||||||
CBFXFM: Ici Musique 100,7 |
.7 |
.8 |
1.4 |
1.7 |
.8 |
.9 |
1.1 |
|||||||
CBC Radio Two |
3.0 |
3.4 |
1.2 |
2.4 |
1.1 |
1.1 |
1.2 |
|||||||
CBC Radio One |
13.6 |
10.7 |
8.4 |
6.7 |
7.4 |
3.3 |
7.9 |
|||||||
CFGLFM: 105.7 Rythme FM |
1.4 |
1.8 |
2.5 |
5.5 |
1.5 |
1.4 |
2.0 |
|||||||
CHMPFM: 98.5 FM |
3.1 |
2.5 |
8.5 |
5.6 |
1.6 |
2.1 |
5.1 |
|||||||
CHOM 97.7 FM |
11.8 |
13.8 |
8.6 |
12.5 |
21.4 |
24.0 |
15.0 |
|||||||
CITEF3: 107,3 Rouge fm |
.5 |
.6 |
.7 |
.9 |
1.0 |
1.0 |
.8 |
|||||||
CJAD 800 |
26.8 |
28.4 |
15.0 |
13.9 |
11.5 |
10.7 |
13.3 |
|||||||
Virgin Radio 95.9 |
8.9 |
9.8 |
11.6 |
13.8 |
16.6 |
19.6 |
14.0 |
|||||||
Weeknd 99.5 |
.4 |
.5 |
.3 |
.9 |
1.0 |
1.4 |
.7 |
|||||||
CKAC: Radio circulation 730 |
.1 |
.1 |
.1 |
.1 |
.1 |
.1 |
.1 |
|||||||
CKBE-FM: The Beat 92,5 |
17.7 |
15.9 |
29.8 |
25.5 |
13.1 |
13.7 |
21.6 |
|||||||
TSN 690 |
5.0 |
6.3 |
5.4 |
4.7 |
6.0 |
10.4 |
5.7 |
|||||||
CKLXFM: 91,9 Sport |
.2 |
.2 |
0 |
.1 |
.7 |
.5 |
.4 |
|||||||
CKMF-FM: NRJ Montréal 94.3 |
.5 |
.6 |
.4 |
.5 |
1.7 |
1.3 |
1.1 |
|||||||
96.9 CKOI |
1.1 |
.8 |
1.8 |
1.6 |
2.0 |
1.8 |
1.9 |
|||||||