Latest NewsBell Media rebrands KOOL FM Victoria as 107.3 Virgin Radio

Bell Media rebrands KOOL FM Victoria as 107.3 Virgin Radio

KOOL FM (CHBE-FM) Victoria has joined Bell Media’s roster of Virgin Radio-branded stations.

With the launch of 107.3 Virgin Radio will come a new morning show, starting Monday, Feb. 11. Virgin Mornings with Brittany and Chris will air weekdays from 5:30 – 10 a.m. PT.

Brittany King previously hosted drive on the station’s former KOOL FM incarnation and is a weather host with CTV Vancouver Island, while Chris Palliser has been midday host at 94.5 Virgin Radio (CFBT-FM) Vancouver since 2008.

“107.3 Virgin Radio is a world class brand with a morning show tailored for Victoria -Brittany and Chris grew up here and have strong family ties in the community,” said Program Director Chris Donnelly, in a news release.

“I’m super excited to be part of 107.3 Virgin Radio and am honored to wake up with my hometown,” said co-host Brittany King. “Chris and I actually worked together 14 years ago in Fort McMurray, Alta., so this is an exciting reunion. We’re going to have lots of fun…and also lots of coffee. He says he’s a tea guy, though. We’ll see…”

“To host this show with my friend Brittany in my hometown is a dream,” added Palliser. “Don’t wake me up please! I am so lucky I get to do what I love, surrounded by the people I love, in a place that I love – my wife and I cannot wait to raise our daughters here. Actually, better make sure to wake me up – I’m on air at 5:30 a.m.!”

Bell moved to eliminate the former KOOL FM morning show team of Paul Allen and Heather Palak last month. Since Jan. 21, the station had been playing non-stop music in the breakfast show slot.

Not A Subscriber? Subscribe Now – Free!

Broadcast Dialogue has been required reading in the Canadian broadcast media for 25 years. When you subscribe, you join a community of connected professionals from media and broadcast related sectors from across the country.

The Weekly Briefing from Broadcast Dialogue is delivered exclusively to subscribers by email every Thursday. It’s your link to critical industry news, timely people moves, and excellent career advancement opportunities.

Let’s get started right now.

Connie Thiessen
Connie Thiessenhttps://broadcastdialogue.com
Connie has worked coast-to-coast as a reporter, editor, anchor and host at CKNW and News 1130 in Vancouver, News 95.7 and CBC in Halifax, and CFCW Edmonton, among other stations. With a passion for music, film and community service, she led News 95.7 to a 2013 Atlantic Journalism Award and regional RTDNA award for Best Radio Newscast. More recently, she was nominated for Music Journalist of the Year at Canadian Music Week 2019. To report a typo or error please email - corrections@broadcastdialogue.com

The Weekly Briefing - Subscribe Now – Free!

It’s your link to critical industry news, timely people moves, and excellent career advancement opportunities.

Events / Conferences