Tag: SAM

Broadcast Tech + Engineering News

Broadcast Tech & Engineering News – YANGAROO strikes deal with NAACP...

Broadcast Dialogue -
YANGAROO Inc. has announced a multi-year agreement with the National Association for the Advancement of Colored People (NAACP). The Toronto-based workflow management and media...
Astral
Broadcast Tech + Engineering News

Broadcast Engineering and Tech News In Brief – Bell Media launches...

Broadcast Dialogue -
Bell Media has launched SAM (Strategic Audience Management), a new strategic TV ad sales tool, powered by NLogic data. Bell says SAM uses digital...
Latest News

Bell Media launches new targeted TV ad sales tool

Connie Thiessen -
Bell Media has launched SAM, a new strategic TV ad sales tool, powered by NLogic data. Bell says SAM (Strategic Audience Management) uses digital targeting to...
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