Tag: Matrix Solutions
Broadcast Tech News – Vista Radio signs on to Matrix Solutions...
Matrix Solutions, the global ad sales platform built for media, has announced that all 41 Vista Radio stations have implemented their Monarch media ad...
Broadcast Dialogue – The Podcast: Mark Gorman, CEO of Matrix Solutions,...
In the age of the data-driven economy, a lot of companies are finding themselves drowning in data and struggling with how to best leverage...
The Ad Sales Rubik’s Cube
Data, Data, and More Data
The proliferation of advertising data is the epitome of a double-edged sword. On one side, we crave data and say...