All things Data from Broadcast Dialogue, Canada’s broadcast industry publication of record.
Tag: Data
Numeris to make linear TV data available on The Trade Desk
Numeris has announced that for the first time, it will make its linear TV data available on omnichannel advertising platform, The Trade Desk.
In conjunction...
Paris 2024 draws more than 27M Canadian viewers
Seven in 10 or more than 27 million Canadians tuned into the Paris 2024 Olympic Games over the past 17 days, according to Numeris...
Latest Nielsen audience data indicates radio expanding reach over television
AM/FM radio is now reaching 40% more American consumers, 18-49, than TV, according to Nielsen’s newly-released Total Audience Report for Q3 2023.
The report indicates...
Broadcasters need to harness power of audience data to make strategic...
Broadcasters should be harnessing the power of data and station web presence to drive new revenue and make more strategic decisions, the Ontario Association...
StatsRadio data finds AM/FM go-to source for info in emergency
StatsRadio has released new survey data from markets in New Brunswick, Ontario and British Columbia where the Quebec-based audio insights company has client stations.Based...
Value of AM radio supported by newly-released U.S. listener data
AM radio's value in the car has received a boost of support from newly-released audience data in the U.S., which reveals Ford owners are more...
StatsRadio announces regular audience data releases
As monolithic data companies grow increasingly reticent to release audience data, StatsRadio™ is boldly—and proudly—setting out in the opposite direction by announcing the release...
Numeris Radio Topline Reports to be replaced with ‘insights’
Numeris has confirmed that last week's set of Radio Topline Reports will be the final data set publicly released on its website, saying that...
Numeris ceases publication of TV Topline Reports
Numeris has quietly announced on its website that it will cease publishing its TV Topline Reports, breaking down the Top 30 programs in Canada...
Broadcast sector profitability mostly flat for 2021, according to CRTC analysis
The CRTC's newly-released broadcast sector highlights for 2020-21, indicate commercial profitability during the 2021 broadcast year was mostly flat year-over-year.
The commission's analysis says that...