Tag: Branded Content

Steve Pratt and Chris Boyce leaving Pacific Content

Pacific Content founders Steve Pratt and Chris Boyce have announced their respective departures from the Rogers Sports & Media-owned branded podcast studio. Pratt, who formerly...

Broadcast Dialogue – The Podcast: Erin & Dave Trafford on making...

You probably know Dave Trafford and daughter Erin Trafford from their work in news/talk radio and television news. The father-daughter duo are now part...

Pattison Media acquires stake in Vancouver’s Everything Podcasts

Pattison Media has acquired a partial stake in Vancouver podcast production house Everything Podcasts, as the company continues to expand its focus from traditional...

CBC forges ahead with ‘Tandem’ branded content and podcast initiative

CBC/Radio-Canada has announced it's moving forward with its Tandem branded content and podcast initiative above the concerns of dozens of current and former CBC...

CBC/Radio-Canada puts branded content initiative on hold

CBC/Radio-Canada has confirmed it's putting its expanded branded content initiative on hold pending further review. CBC/Radio-Canada Media Solutions, the public broadcaster's multi-platform sales and advertising...

CBC union questions public broadcaster’s expansion into branded content

The Canadian Media Guild (CMG), the union representing CBC employees, is questioning the public broadcaster's move to expand into branded content, including producing promotional...

CBC/Radio-Canada Media Solutions launches dedicated branded content service

CBC & Radio-Canada Media Solutions has launched a new offering dedicated to creating branded content, including promotional podcasts, under the name CBC/Radio-Canada Tandem. The public...

Jonas Woost leaves STORYHIVE for Pacific Content

Pacific Content has hired Jonas Woost as the branded podcast company's Director of Business Development. Woost has been the Executive Producer, Original Content, for TELUS'...

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