Tag: Branded Content

CBC/Radio-Canada puts branded content initiative on hold

CBC/Radio-Canada has confirmed it's putting its expanded branded content initiative on hold pending further review. CBC/Radio-Canada Media Solutions, the public broadcaster's multi-platform sales and advertising...

CBC union questions public broadcaster’s expansion into branded content

The Canadian Media Guild (CMG), the union representing CBC employees, is questioning the public broadcaster's move to expand into branded content, including producing promotional...

CBC/Radio-Canada Media Solutions launches dedicated branded content service

CBC & Radio-Canada Media Solutions has launched a new offering dedicated to creating branded content, including promotional podcasts, under the name CBC/Radio-Canada Tandem. The public...

Jonas Woost leaves STORYHIVE for Pacific Content

Pacific Content has hired Jonas Woost as the branded podcast company's Director of Business Development. Woost has been the Executive Producer, Original Content, for TELUS'...

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