Tag: Audience

All things Audience from Broadcast Dialogue, Canada’s broadcast industry publication of record.

YouTube surges as podcast platform of choice, according to 2024 Canadian...

Five million new Canadian Adults have become monthly podcast listeners since 2019, according to the 2024 Canadian Podcast Listener survey. This year's report, from Signal...

Validate: Revitalizing Radio Advertising Measurement & Attribution in the Digital Age

The radio industry is facing a significant challenge in proving its return on investment (ROI) in today's digital age. Advertisers, drawn to the measurable...

TV & Film News – Unions and guilds call on Telefilm...

Telefilm Canada is being urged to stop funding productions that refuse to sign collective agreements or abide by minimum standards by a coalition of...

Paralympic Games draw record audiences to CBC/Radio-Canada

More than 11 million Canadians tuned in to CBC/Radio-Canada’s broadcast coverage of the Paris 2024 Paralympic Games over 12 days. This year's coverage included three...

Albertans, those 50+ listening to more radio than other demos, says...

In an increasingly crowded entertainment landscape, Albertans and those 50+ are listening to radio more than other demographics, according to newly-released data from Media...

Signal Hill Insights promotes Paul Riismandel to president

Signal Hill Insights has announced that Paul Riismandel will take the helm of the audience research firm as president, effective Sept. 30. Riismandel, who joined...

Paris 2024 draws more than 27M Canadian viewers

Seven in 10 or more than 27 million Canadians tuned into the Paris 2024 Olympic Games over the past 17 days, according to Numeris...

Women’s events top CBC list of most-watched Paris 2024 moments

Women's sport has dominated the most-watched moments of Paris 2024, according to Numeris data shared by CBC/Radio-Canada. Led by the Team Canada Women's Soccer quarterfinal...

Paris 2024 opening ceremony attracts 13.3M viewers

CBC/Radio-Canada says Friday's Paris 2024 Opening Ceremony was watched, at least in part, by one in three Canadians on its platforms. The public broadcaster has...

Game 7 is Sportsnet’s most-watched broadcast ever

Monday night's Stanley Cup Final is Sportsnet's most-watched broadcast ever with an average minute audience of 7.55 million across Sportsnet, Citytv and CBC, according...