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Online & Digital Media News – The Economist and PressReader expand strategic partnership

Broadcast Dialogue
Broadcast Dialogue

The Economist and PressReader have announced an expansion of their strategic partnership to broaden the publication’s digital distribution and increase group subscriptions. As part of the expanded partnership agreement, PressReader will become the exclusive third-party digital replica distributor of The Economist, in the public library, hotel, aviation, marine and healthcare spaces. PressReader will also help drive group subscription adoption across those verticals for the magazine’s digital products and content, including economist.com and The Economist and Espresso apps, driving  opportunities for increased readership and monetization. The deal comes into effect Jan. 1. 

Don Lehn

abbyTV is a newly-launched YouTube channel, featuring news from Abbotsford, BC and surrounding area. Helmed by radio veteran Don Lehn, who serves as news director, and executive producers Berris Karden of Eco Video and Wayne Bjorge of VBN Sports, the channel is a sister entity to ChillTV, which covers and livestreams events happening in the Chilliwack area. Lehn also operates online news portal, Fraser Valley News (FVN).

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