HomeBroadcast Dialogue ArchivesCBC/Radio-Canada makes new diversity commitment

CBC/Radio-Canada makes new diversity commitment

CBC/Radio-Canada has pledged to ensure by 2025 that at least one of the key creative positions (producer, director, writer, showrunner or lead performer) on its English and French-language commissioned programs is held by a person from a diverse background, including visible minorities, Indigenous peoples, persons with disabilities and members of the LGBTQ2+ community.

The public broadcaster announced the commitment at the Banff World Media Festival in the context of its new strategic plan “Your Stories Taken to Heart” which prioritizes giving underrepresented Canadians greater opportunity to build their skills, experience and relationships in the film and television industry.

In areas where the diverse talent pool may be lacking, CBC says it will expect a commitment from independent producers to mentor or train a diverse person in one of the key creative roles of a greenlit production.

“We are a remarkably diverse country and we need to reflect that diversity in the stories we tell,” said Catherine Tait, President & CEO, CBC/Radio-Canada. “As the public broadcaster, we want to be able to draw on the richness of Canada’s talent pool to better reflect the country we serve.”

CBC surpassed its goal of gender parity across its commissioned programs this year, with 62% of its original English and French shows female-led with a woman in a key creative role.

The public broadcaster also debuted Diggstown, the first prime-time television drama featuring a Black Canadian woman in the lead role – Scarborough native Vinessa Antoine.

“I am so proud that we have reached our gender parity goal. It’s a testament to the ongoing work we have been doing for many years with our production partners. It’s also a commitment that we will maintain into the future and furthermore, we’ll take those learnings to ensure that all Canadians see themselves on their public broadcaster,” added Tait.


Subscribe Now – Free!

Broadcast Dialogue has been required reading in the Canadian broadcast media for 25 years. When you subscribe, you join a community of connected professionals from media and broadcast related sectors from across the country.

The Weekly Briefing from Broadcast Dialogue is delivered exclusively to subscribers by email every Thursday. It’s your link to critical industry news, timely people moves, and excellent career advancement opportunities.

Let’s get started right now.

Connie Thiessen
Connie Thiessenhttps://broadcastdialogue.com
Connie has worked coast-to-coast as a reporter, editor, anchor and host at CKNW and News 1130 in Vancouver, News 95.7 and CBC in Halifax, and CFCW Edmonton, among other stations. With a passion for music, film and community service, she led News 95.7 to a 2013 Atlantic Journalism Award and regional RTDNA award for Best Radio Newscast. More recently, she was nominated for Music Journalist of the Year at Canadian Music Week 2019. To report a typo or error please email - corrections@broadcastdialogue.com

SUBSCRIBE NOW - IT'S FREE!

At Broadcast Dialogue®, we are committed to delivering industry-leading insights, news, and analysis directly to your inbox—completely free of charge.

By providing full / accurate information, you are helping us sustain Broadcast Dialogue® as a free resource. In return, we commit to delivering high-quality content that keeps you informed on the latest trends, technology, and news shaping the broadcast landscape—at no cost to you.

The Weekly Briefing from Broadcast Dialogue® is delivered exclusively to our subscribers by email every Thursday.
Please enable JavaScript in your browser to complete this form.

Your Subscription Information

Your Name
Your Email Address
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.

Your Company Information

A Couple Of Questions

Do you consider yourself retired?
Are you seeking employment opportunities?

Broadcast Dialogue uses this information to understand our audience and deliver relevant content.

Latest News

Media job losses directly linked to foreign ad outflow, says latest CMMB report

Canada's radio and TV broadcast sector shed 1,100 jobs in just one year in 2024, according to the latest report from Canadian Media Means...

Gonez Media to expand with launch of ‘Now Canada,’ ‘Now Vancouver’

Gonez Media has announced plans to go national, unveiling an expansion of the Now Toronto brand with the upcoming launch of Now Canada and...

Freelance Local News Producer (Multiple)

Who we’re looking for: Rogers tv is looking for freelance producers in various markets across Canada. These freelancers will produce short-form community news stories as...

OP-ED: What Canadian Media-Tech Companies Think the Market Still Pays For

NAB Show is full of noise. Product theater. Category inflation. The usual claims about transformation. What makes the Canadian exhibitor list interesting is that it...

The Weekly Briefing

REVOLVING DOOR: Avi Lewis has secured the federal NDP leadership. The veteran broadcaster and filmmaker is arguably best known for his time as host of...