Canadian Perspectives

Canadian Perspectives

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WABE gears up for 75th anniversary

The theme of this year’s WABE conference, “Bridging the Past, Building Media’s Future,” reflects the dynamic shifts and rapid...

Radio & Podcast News – Is radio becoming obsolete to national advertisers?

FEATURE: Is radio becoming obsolete to national advertisers? Radio is still a cornerstone of many national media buys in Canada,...

What Radio can learn from Out-of-Home (OOH) advertising’s resurgence

Back in 2017, out-of-home (OOH) advertising was at a crossroads, facing challenges like the loss of traffic cameras and...

WABE 2024 Conference Recap

This year's WABE 2024 Conference, held at the JW Marriott ICE District in Edmonton, marked one of our most...

WABE President Tessa Potter shares her tech takeaways from Paris 2024

Back on Canadian soil and reflecting a bit today on my third Olympic experience. The athletes are not the only...

WABE calls for nominations for 2024 awards program

Confessions from a WABE-holic. This past month has been the most WABE-filled of the year and while it has...

Radio & Digital Account Executive

Pattison Media Ltd. is growing its Sales Team in Grande Prairie! We're looking for a motivated and creative Radio & Digital Account Executive who...

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