Bell Media has promoted Karine Moses, president of its Astral out-of-home advertising division and head of Québec sales, to president, Bell Media Québec, effective immediately.

Based in Montréal, Moses’ new role encompasses all programming, production, and scheduling operations for Bell Media’s French-language TV properties including RDS. Reporting to Bell Media president Randy Lennox, she’ll continues to lead Astral and retain her current sales responsibilities in Québec.

Today’s announcement follows Gerry Frappier’s decision to retire on Mar. 31, 2019. Formerly president, French-language TV and RDS, Frappier will remain with Bell Media as a Special Advisor during the transition and leading up to his retirement.

“I’m honoured to take the reins of Bell Media’s business in Québec and I look forward to providing the stewardship required to ensure the company’s continued success in the market,” said Moses in a press release. “I’m committed to continuing the remarkable impact that Gerry Frappier has had on Bell Media and on the industry as a whole, while forging new ground for our business in the province’s ever-evolving media landscape.”

Moses has been with Bell for more than 20 years, previously holding several roles managing operations, before joining the Media division in 2016.

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