NAB Show has unveiled the winners of its 2025 Product of the Year and newly- established Project of the Year Awards.

The Product of the Year Awards spotlight the most innovative and forward-thinking new products showcased on the exhibit floor, celebrating breakthrough solutions shaping the future of media, entertainment, and technology. Selected by a panel of industry experts, nominated products must be available for delivery within the 2025 calendar year.

This year, NAB Show also added the Project of the Year category to highlight key players bringing to life the most ambitious and innovative projects delivered, honouring cutting-edge applications, installations, workflows, and use cases, with winners selected by a panel of industry peers.

Among the companies taking home multiple honours are Grass Valley, CANON U.S.A., FUJIFILM, Blackmagic Design, Apurture and TILTA. Canadian-headquartered companies recognized include Quickplay for its Quickplay Shorts creator tool and Ross Video for Carbonite HyperMax, its remote production platform for production switching, routing, video and audio processing, and multiviewer monitoring.

“These winners are driving the industry forward with a remarkable range of solutions opening new frontiers,” said Eric Trabb, Senior Vice-President and Chief Customer Success officer at NAB. “We’re proud to celebrate the creativity and impact of our industry’s top work. From cutting-edge advancements and technologies shaping the future of content creation, distribution, and monetization and now the teams behind those efforts – it’s exciting to see how storytellers are connecting with audiences in entirely new ways.”

This year’s Product of the Year Award winners are:

ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING

• Adobe: Generative Extend in Premiere Pro

• ObviousFuture GmbH: CaraOne

• Sony Electronics: BRC-AM7

• Amazon Web Services (AWS): Amazon Nova

• Sensara, Inc.:SceneSense

• Mediagenix Automation: Mediagenix Scheduling

• Eon Media Corp.: eonRadioAIMetadata

• Spectatr.ai: AI Agents

• ARwall: ARFX Infinite Studio

• Super Micro Computer, Inc.: Supermicro and RAVEL Turnkey Workload Solution for Generative AI

• Moments Lab: MXT-2 Custom Moments for Finding Specific Video Highlights at Scale

• Prime Focus Technologies: CLEAR® AI Content Studio- Application for snackable content creation

ASSET MANAGEMENT AND PLAYOUT

• Crispin Corporation, A Sony Group Company: FASTWheel

• CYME: Peakto

• Arcitecta: Mediaflux Real-Time

• Mimir Media Tech AS: Mimir

• BBright: BBright Integrated Playout v2.0 – NextGen Playout

• Ad Signal: Assure

• Strada: Strada Agent

• Vizrt: Viz One 8

AUDIO PRODUCTION, PROCESSING AND NETWORKING

• Super Hi-Fi : Control Room

• RTS Intercoms: RTS Voice Over Cloud – (RVOC)

• iZotope: iZotope RX 11 Audio Editor

• Glensound: GMT Mobile

• Saramonic: Saramonic Ultra

• Orban Labs: Orban Optimod 5950 HD

CAMERA SUPPORT, CONTROL AND ACCESSORIES

• FUJIFILM North America Corporation: FUJINON Duvo™ HZK14-100mm T2.9-3.9 Portable PL Mount Zoom Lens

• Canon U.S.A. : Adobe Frame.io Camera to Cloud in-camera activation for Canon EOS C400 and EOS C80 Cameras

• Canon U.S.A.: Optical unit for UHD-DIGISUPER 122 and UHD-DIGISUPER 111

• Sony Electronics: VENICE Extension System Mini

• DJI: DJI RS 4 Mini

• TILTA: Hydra Alien Pro Car Mounting System

• TILTA: Hydra Electronic Suction Cup with Monitoring System

• cmotion GmbH: cmotion cGate

• Lightcraft Technology: Jetset

• Mo-Sys Engineering Ltd: StarTracker Mini

• Technocrane s.r.o.: SuperTechno 48

• BirdDog Tecnologies: KBD

• Wave Central: PicoTXR

• DJI: DJI SDR Transmission

• IDX Systems technologies: USB-C PD

• MRMC: StudioBot LT

• CueScript: CSMPPB – Perfect Balance Plate

CAMERAS

• Telycam: Explore broadcast-class PTZ camera

• DJI: Osmo Action 5 Pro

• Sony Electronics: HDC-P50A

• FUJIFILM North America Corporation: FUJIFILM GFX100S II Mirrorless Digital Camera

• Grass Valley: LDX 180

• Insta360: Insta360 Ace Pro 2

• Blackmagic Design: Blackmagic PYXIS 12K

• Blackmagic Design: Blackmagic URSA Cine Immersive

CLOUD COMPUTING AND STORAGE

• LucidLink: New LucidLink

• Mimir Media Tech AS: Mimir

• Suite Studios: Suite Storage

• Tuxera: Tuxera Fusion

• DigitalGlue: creative.space

• Hammerspace: Hammerspace Global Data Platform

• Storj: Storj Object Mount

• Backblaze Inc.: Backblaze B2 Scalable Application Keys

• HCLTech: ATSC 3.0 BROADCAST CORE NETWORK

• Studio Network Solutions (SNS): EVO Shared Storage

• OpenDrives: Composable software feature bundles for the software-defined Atlas data storage and management platform

DIGITAL SIGNAGE AND DISPLAY SYSTEMS

• ROE Visual: Denali

• Neoti: UHD Pro 2025 Edition

GRAPHICS, EDITING, VFX & SWITCHERS

• Maxon: Brush for iPad

• Zero Density: Template-Based Broadcast Graphics Workflow

• Grass Valley: Event Producer X

• Blackmagic: DaVinci Resolve 20

HARDWARE INFRASTRUCTURE 

• Appear: Appear X5

• Western Digital: WD Gold Enterprise Class SATA HDD – 26TB

• Macnia: MEP100

• IHSE USA extenders: Draco XStreme KVM

IT NETWORKING/INFRASTRUCTURE & SECURITY

• intoPIX: Titanium ST 2110 / IPMX Apps

• Miri Technologies: X510 Dual-Cellular Bonding Network Router

• Cobalt Digital: SAPPHIRE BBG-2110-4Ho/4Sio IPMX Converter

• Meinberg Funkuhren GmbH & Co. KG: microSyncXS

LOCATION & STUDIO LIGHTING

• Aputure: STORM 1200X

• Aputure: STORM XT52

• Amaran: amaran Ace 25c

• NANLUX/NANLITE: PavoTube II 6XR 8-Light Kit

• ETC: ETC SiteLink

• LiteGear, Inc.: LiteTile Spectrum

MEDIA SUPPLY CHAIN, AUTOMATION & MANAGEMENT

• Telestream: Vantage

• Mediagenix: Mediagenix Strategic (Content) Planning

• qibb: AI Copilot

• Vubiquity: Catalog Intelligence

• Studio Network Solutions (SNS): Slingshot Automations Engine

• MediaKind: MK.IO Beam

• Avid: MediaCentral and Wolftech News
• SDVI: Rally Connect

MONITORING & MEASURING TOOLS

• VoiceInteraction: Audimus.Media

• Interra Systems, Inc.: ORION WIth Multiviewer

• Touchstream: eVQA

• TAG Video Systems: QC Station

• Cobalt Digital: UltraBlue IP-MV Multiviewer

• Qligent: Vision 5 – Video Network Monitoring

• Hydrolix: Hydrolix

• Witbe: Witbe’s Virtual NOC

RADIO

• Radio.Cloud: NewsCloud

• Jutel RadioMan: RadioMan® Lamppu

REMOTE PRODUCTION

• Elgato: Stream Deck Studio

• Black Box: Emerald® DESKVUE PE

• Ross Video: Carbonite HyperMax

• Calrec Audio: True Control 2.0

• Super Hi-Fi: Control Room

• CREE8: CREE8

• Ateliere Creative Technologies: Ateliere Live

• BitFire: BitFire Spark Production Environment

• SNEWS NEWSROOM SOLUTIONS: SOUV Journalism and Live Contribution

• Evercast: Evercast Suites

• Haivision: Falkon X2

• Lawo: HOME Apps with Workspace UIs

• Blackmagic Design: Blackmagic Streaming Decoder

STREAMING

• PubNub: PubNub Illuminate for Sports, Media & Entertainment

• Eluvio: Eluvio Content Fabric Bangkok Release

• Synamedia: Quortex Switch

• Visionular: Aurora AI-Driven Video Compression

• Harmonic: Harmonic XOS Advanced Media Processor

• Beamr: Fast Track to AV1 With Beamr: GPU-Accelerated, High-Quality, High-Performance and Cost-Effective Upgrade

• Zixi: Zixi Market Switching

• AJA: BRIDGE LIVE 3G-8

• NBCUniversal and Fincons Group: NBC – Telemundo NextGen TV Broadcast App Evolution: Unlocking Addressable Advertising and Empowering Local Engagement

• Quickplay: Quickplay Shorts

• Amazon Web Service (AWS): Media Quality-Aware Resiliency (MQAR), an integrated capability between Amazon CloudFront and AWS Elemental Media Services

• IMAX: ‘Stream it in IMAX Enhanced’

TOP TECH

• FUJIFILM North America Corporation: FUJINON Duvo™ HZK14-100mm T2.9-3.9 Portable PL Mount Zoom Lens

This year’s Project of the Year Award Winners are:

ACQUISITION CATEGORY

Celebrating the tools and techniques applied to projects from high-end cinematic productions to the world’s largest sporting events, that engage and captivate audiences everywhere.

• France TV
  • Led by Romuald Rat and Amy Rajaonson. Technology Partner: TVU

• MLB Network
  • Led by Jason Hedgcock. Technology Partner:  Bitfire

• National Geographic: Content Acquisition Transformation.
  • Led by Brad Hughes. Technology partners: TMT Insights, SDVI, and Signiant

PRODUCTION CATEGORY

Highlighting original ways of utilizing technology and talent to inspire creatives in commercials, episodic tv, reality-tv, docu-dramas, and broad range of enterprise content.

• Monumental Studios Entertainment: Studio renovation to redefine the fan experience, enhance operational efficiency, and pioneer new sports workflows.
  • Led by Charlie Myers. Technology Partner: Dalet , Diversified

• The Intuit Dome: New Home to the LA Clippers.
  • Led by Jason Lemiere.  Technology Partners: Imagine Communications and Beck TV

• Texas House of Representatives   
  • Led by Jay Koog. Technology partner: Ross Video and Nelco Media

OPERATIONS CATEGORY

Recognizing efforts to manage and move content in myriad formats to scale workflows and maximize efficiencies across complex global environments.

• Sinclair Broadcasting, Nexstar and Triveni Digital: BPS Mesh Network Initial Deployment.
  • Led by Harvey Arnold of Sinclair Broadcast Group and Brett Jenkins, of Nexstar Media Group, Inc. Technology Partner: Triveni Digital

• Sinclair Broadcasting: Migration to an IP platform to facilitate the transition of numerous station’s Master Control into the Cloud.
  • Led by Mike Kralec.  Technology Partner: Zixi

• A+E Global Media 
  • Led by David Klee. Technology Partners: TMT Insights, SDVI, Arch Platform Technologies and AWS

DELIVERY CATEGORY

Honouring teams using the best technology to enhance the customer experience.

• NBCUniversal: Satellite Downlink Ecosystem Transformation.
  • Led by Grant McGilvray. Technology partner: Appear

• Millicom (Tigo ONE TV): Proactive End-to-End Streaming Media Workflow Monitoring.
  • Led by Eduardo Donatelli. Technology Partner: Interra Systems

• Portland Trail Blazers: Enhanced storytelling with Viz Libero using unique data visualization tools to grow viewership by 69-percent.
  • Led by John McConnell. Technology Partner: Vizrt