HomeOnline + Digital NewsOnline & Digital Media News -...

Online & Digital Media News – MTM report says TikTok use has tripled

Media Technology Monitor’s (MTM) latest report, Social Media During Covid-19, finds that use of TikTok tripled among online Canadians, 18+, during the pandemic. Just three per cent of online Canadians said they used the app in Fall 2019, compared to nine per cent in Spring 2020. The video sharing platform is most popular among young people with 40% of those aged 18-24 and 36% of all online Canadian teens having used the app in the past month. Teen girls are more than 50% more likely to be using the app as teenage boys. Overall, nearly half of Anglophone social networkers aged 18+ felt that their use of social networks increased compared to the pre-lockdown period. The biggest increase came among online Anglophones aged 65+. While social networkers are more likely to read online news content than those not on social media, MTM found they are still more likely to get news from TV or broadcaster websites.

 

Media Central Corporation, the parent company of NOW Magazine and The Georgia Straight, has set Dec. 30 as the date for a Special Meeting of Shareholders. The meeting was requested by what a press release refers to as a group of “dissident shareholders”  who “continue to create an unnecessary distraction from managing the day-to-day business of MediaCentral, especially during a pandemic, which began affecting MediaCentral within mere months of its launch.” “During our 2020 AGM, we saw over 57% of the issued and outstanding shares of MediaCentral vote their shares and the majority expressed their confidence in the Company by duly re-electing the Board of Directors,” stated Brian Kalish, President and CEO, in the release. “While this is an unfortunate disruption especially in these times, we remain committed to ensuring that every shareholder of MediaCentral has the ability to have their voice heard.”

SUBSCRIBE NOW - IT'S FREE!

At Broadcast Dialogue®, we are committed to delivering industry-leading insights, news, and analysis directly to your inbox—completely free of charge.

By providing full / accurate information, you are helping us sustain Broadcast Dialogue® as a free resource. In return, we commit to delivering high-quality content that keeps you informed on the latest trends, technology, and news shaping the broadcast landscape—at no cost to you.

The Weekly Briefing from Broadcast Dialogue® is delivered exclusively to our subscribers by email every Thursday.
Please enable JavaScript in your browser to complete this form.

Your Subscription Information

Your Name
Your Email Address
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.
Broadcast Dialogue uses this information to understand our audience and deliver relevant content.

Your Company Information

A Couple Of Questions

Do you consider yourself retired?
Are you seeking employment opportunities?

Broadcast Dialogue
Broadcast Dialogue
Broadcast Dialogue is Canada’s broadcast industry publication of record. The Weekly Briefing from Broadcast Dialogue is distributed by controlled circulation every Thursday. Broadcast Dialogue content may not be reproduced in whole or in part without written consent of the publisher.

Latest News

Validate: Revitalizing Radio Advertising Measurement & Attribution in the Digital Age

The radio industry is facing a significant challenge in proving its return on investment (ROI) in today's digital age. Advertisers, drawn to the measurable...

Corus makes cuts across news/talk radio properties

Corus Entertainment made numerous cuts in its radio news division on Wednesday across stations in Calgary, Edmonton, Toronto, and Vancouver, as well as some...

Events / Conferences