SiriusXM and Marvel have struck a multi-year agreement that will see the legacy superhero brand create exclusive podcasts for SiriusXM and Pandora.
The deal encompasses both scripted and unscripted series and themed live events. The first offerings will launch in 2020. SiriusXM and Pandora, the U.S. audio streaming service SiriusXM acquired in February, will also debut many of Marvel’s most popular podcasts before they’re heard anywhere else.
“Powerful stories are read, seen, and heard – and we believe audio is the next natural step to bring the Marvel Universe to fans around the world,” said Dan Buckley, President of Marvel Entertainment, in a news release. “Storytelling has always been at the heart of Marvel’s success, and SiriusXM and Pandora have the right platform and expertise to bring Marvel’s rich tapestry of stories to listeners in a whole new way. We are excited to introduce an impressive roster of programming with SiriusXM and Pandora, and we can’t wait to share more details in the weeks and months to come.”
SiriusXM launched its first initiative with Marvel in August with the launch of limited run channel “Marvel’s 80th: The Road to Marvel Comics #1000,” which was also made available on the Pandora mobile app.
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