Kimberley Ball to move up at Super Channel as Jackie Pardy announces retirement

Jackie Pardy & Kimberley Ball

Super Channel has announced that Jackie Pardy, Chief Content Officer (CCO) has made the decision to retire after four and a half years with the company and over 35 working in the media industry.

Pardy’s last day will be Dec. 29, however she’ll stay on as a part-time consultant for six months to assist in the transition of her successor, Kimberley Ball, who currently serves as Chief Communications Officer.

“Jackie has been a valued leader at Super Channel and integral to the company’s successful navigation of the constantly changing media landscape. Her contributions have left us well-positioned for the future,” said Don McDonald, President & CEO, in a company announcement. “We thank her for her service and wish her well in her retirement.”

Pardy joined Super Channel in April 2019 as Director of Programming and was promoted to Chief Content Officer later that year, responsible for leading programming strategy for the network’s Fuse, Heart & Home and Vault channels, including the pre-licensing of Canadian productions and acquisitions of foreign content.

Prior to joining Super Channel, Pardy was Director of Development for Women in Film & Television – Toronto, responsible for developing and managing strategic partnerships and sponsorships for the organization and its charitable arm, the Foundation for Women in Film & Television. Prior to that, she spent eight years at Corus Entertainment, ending her tenure there as Director, Network Content, Specialty and Pay TV. She also served as Director of Programming for Movie Central and W Network.

Ball will assume Pardy’s role effective Jan. 2. In addition to her new responsibilities, she’ll continue to maintain oversight of communications, media relations and industry outreach as part of her dual responsibilities. Ball has been with Super Channel since 2012, earning successive promotions from Publicity Manager to Director, Media Relations and Sponsorship and then Executive Director, Communications and Outreach. She’s held the role of Chief Communications Officer since 2021.

“Kim brings over 25 years working in communications within the industry to her new role as Chief Content Officer,” said McDonald. “She has been a valuable member of our executive team and is a well-respected industry veteran with a keen understanding of content and our business. I look forward to the contributions she will bring to Super Channel in her new role.”

Prior to joining Super Channel, Ball worked as Director, Marketing, Publicity & Promotion at Fox Incendo Television Distribution for over a decade where she was responsible for overseeing all post-sale marketing, publicity and promotional activity for 20th Century Fox’s slate of television properties licensed to broadcasters across Canada.


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