Prime Video viewers in Canada will start seeing ads on the Amazon streaming service early next year.
“To continue investing in compelling content and keep increasing that investment over a long period of time, starting in early 2024, Prime Video shows and movies will include limited advertisements,” the streamer announced in an update last week.
Prime Video says it’s aiming to have “meaningfully fewer ads” than linear TV and other streaming providers. Ads will start rolling out during Prime content in the U.S., UK, Germany, and Canada in early 2024, followed by France, Italy, Spain, Mexico, and Australia later in the year.
The price of a Prime membership will remain unchanged, with the new ad-free tier being introduced for an additional $2.99 per month for U.S. Prime members. Pricing for other countries will be announced at a later date.
Disney+ will make its ad-supported subscription available in Canada on Nov. 1.
Crave announced ad-supported tier options over the summer, while Netflix introduced its “Basic with Ads” plan last November.
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