98.1 The Bridge (CKBD-FM) Lethbridge, AB has flipped from Alternative Rock to Modern AC

RADIO/AUDIO/PODCAST:

98.1 The Bridge (CKBD-FM) Lethbridge, AB has flipped from Alternative Rock to Modern AC. Clear Sky Radio is responding to a finding that the Millennial generation cares more about the song than any particular genre. The Bridge will continue to serve the A18-34 narrow target, but also a broader A18-49 audience.

Newcap’s XL 96.9 (CJKL-FM) Moncton, NB transitioned to New Country 96-9 on Feb. 1. The move is part of a national brand alignment for all the company’s country stations outside of Alberta under the New Country brand. The moniker has already been rolled out at New Country 100.7 (CIGV-FM) Kelowna/Penticton, BC and New Country 92.3 (CFRK-FM) in Fredericton, NB. There are no staff changes in Moncton. Country Nights with Casey Clark and Roo Phelps, which originates in the Okanagan and airs on a dozen Newcap New Country stations, remains in the 7-midnight slot.

Canadian Music Week and Friends of Steve Young will once again salute Steve with the Allan Waters Young Broadcaster of the Year Award in Honour of Steve Young. This is the 9th annual award, which recognizes a broadcaster under the age of 30, working in on-air, programming, promotion, production or creative. The deadline has been extended to Feb. 6 and the nomination form is right here.

The Western Association of Broadcasters is calling for nominations for its 2017 Gold Medal Awards. Deadline is Apr. 7. Awards will be handed out at WAB’s President’s Dinner & Gold Medal Awards Gala on June 8 at the Fairmont Banff Springs Hotel.

To mark the 45th anniversary of the Radio Humber Broadcasting Program at Toronto’s Humber College of Applied Arts and Technology, three alumni will be inducted into the Radio Humber Hall of Fame on March 24. Nominations are now being accepted. The Radio Broadcasting Diploma Program was founded in 1972 by legendary CHUM broadcaster Phil Stone and has educated and trained over 3,000 students. Current members of the Radio Humber Hall of Fame include broadcasters George Stroumboulopoulos, Roz Weston and Sid Seixeiro; retired Rogers Radio VP of news John Hinnen and iHeart Radio Canada’s Rob Farina.

The Alberta Innovates Media Fellowship Program is offering students with biomedical science backgrounds from a degree-granting institution in Alberta, the opportunity to spend 12 weeks working with CBC Radio. Media Fellows will work as reporters, researchers and/or production assistants with CBC Radio in either Calgary or Edmonton. The application deadline is March 10. Info can be found here.