NLogic, the Toronto-based provider of software, data and consumer insight to the broadcast and advertising industry in Canada, has signed Rogers Media, GroupM, Wasserman + Partners, Larche Communications, ZoomerMedia, Indie88 and RNC Media as the first subscribers to its new product, Lens for radio. The application allows clients to transact and negotiate radio buys within a single platform, saving buyers and sellers significant time.
PATTISON Onestop has announced a partnership with Global News as the official provider of local, national and international news content for Onestop’s office and residential networks. Global News content and weather updates went live in major markets last month, including Toronto, Vancouver, Calgary, Edmonton, Halifax and Winnipeg.
Dejero has forged a partnership with ExpertFile, a global search engine and content platform for experts. Through the new partnership, ExpertFile’s directory of expert contacts covering over 25,000 topics is now accessible inside Dejero’s LIVE+ Control management system from a web browser within the newsroom or in the field. Experts who already use Dejero equipment or software can be connected directly to the news organization, bringing reporter and expert together wherever they are in the world.