GENERAL:
Ipsos has released its report from the Canadian Content in a Digital World Consultation, commissioned by The Department of Canadian Heritage. The report is a synthesis of feedback collected online, at in-person events, and via mail and e-mail submissions received from the general public between Sept. 13 and Nov. 25, 2016. Among its findings are a need to focus on showcasing Canada’s cultural sector through increased support for production of Canadian content as well as sustained efforts on marketing and communication. There was also near unanimous agreement that Canada should revisit and update what qualifies as Canadian content and who qualifies as a Canadian creator. A level field for private sector competition across platforms and reviewing CBC/Radio-Canada’s funding structure and focus were also raised as concerns. You can read the report here.