WildBrain Spark, the AVOD network on YouTube and YouTube Kids, is now the exclusive advertising partner of Gamefam, one of the top publishers on Roblox, with a game catalog that includes popular titles Tower of Misery, Twilight Day Care and Car Dealership Tycoon. Under the partnership, WildBrain Spark holds exclusive global rights to provide direct advertising services for the entire Gamefam network, which boasts over 500 million visits each month. The Gamefam network also includes WildBrain’s own IP as it develops more game titles, like the new Strawberry Shortcake game created by Gamefam as part of the recent relaunch of the kids’ brand. Through the partnership WildBrain Spark is responsible for all ad inventory and ad formats on the Gamefam network, which targets a core age group of 6 to 17-year-olds.