Broadcast Tech News In Brief – Dejero, AdsWizz

Dejero will be awarded with a Technology & Engineering Emmy Award. The Waterloo, ON-based broadcast tech company is an innovator in cloud-managed solutions that provide video transport and internet connectivity while mobile or in remote locations, Dejero is being recognized for “excellence in engineering creativity” in the category of Pioneering Reliable Transmission Method for Live Contribution and Distribution TV Links. Read more here.

AdsWizz and global audio marketplace AdWave are now integrated with Google Display and Video 360. The integration opens up Pandora, the largest streaming music provider in the U.S., to audio ad buys via Google Display and Video 360 as AdsWizz AudioMax powers Pandora’s programmatic buying solution. With more than 68 million monthly listeners, Pandora represents two-thirds of all digital audio inventory, making it the largest publisher of digital audio ads in the U.S. AdsWizz says 25 per cent of consumer time spent on mobile devices is going to music, podcasts, and other audio, with the average American spending 4.5 hours a day listening to streaming media. The audio ad industry grew nearly 40 per cent in 2017.


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