Wednesday, September 27, 2023

Broadcast Dialogue – The Podcast: NexTech AR President Paul Duffy on why AR is destined to become the next mass media

One of the Canadian-headquartered companies on the leading edge of the virtual experience trend, accelerated by the pandemic, is NexTech AR Solutions, which is using augmented reality and holopresence technology to change the way we consume entertainment, attend events, and interact with consumer advertising.

On this episode of Broadcast Dialogue – The Podcast, we’re joined by NexTech AR President Paul Duffy, who talks about why AR is destined to become the next mass media, the tech behind turning hip hop star Offset into a hologram, its potential application for the broadcast industry, and more.

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Broadcast Dialogue
Broadcast Dialogue
Broadcast Dialogue is Canada’s broadcast industry publication of record. The Weekly Briefing from Broadcast Dialogue is distributed by controlled circulation every Thursday. Broadcast Dialogue content may not be reproduced in whole or in part without written consent of the publisher.

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